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Broadcasters, cable companies fighting over rules of new digital TV world







Broadcasters, cable companies fighting
over rules of new digital TV world

Broadcasters, cable companies fighting
over rules of new digital TV world
01/27/2004 05:19 PM

San Jose Mercury News Jan 27 2004 10:06PM GMT




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Broadcasters, cable companies fighting over rules of new digital TV world

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Broadcasters Weigh Digital TV, Indecency
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"National Associations of Broadcasters
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Cable Companies And Mobile Solutions...


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The fact that Time Warner is looking to add a mobile phone solution (via an MVNO arrangement) isn't a surprise. They mentioned it in March, confirmed it in June and talked more seriously about it in November. So, it's not entirely clear why everyone is making a big deal out of the fact that the company is now talking to Sprint about using their network. Sprint, of course, has jumped into the MVNO market in a big way, providing the network for most of these new offerings, from Virgin Mobile to the new ESPN mobile phone offering. It's also not surprising that cable companies are looking to add a mobile phone solution -- that too many people are calling a "quadruple play," when it's really more about making the triple play mobile. However, what's more interesting is that it finally appears that other carriers are waking up to the possibilities of the MVNO market. While lots of people picked up on the fact that T-Mobile USA wasn't looking to team up with any other carrier, it didn't receive quite as much attention that part of their strategy to stay relevant is to offer their network to cable companies in an MVNO-style relationship. For all of those who were afraid that the Sprint-Nextel merger was going to mean less competition, the market is rapidly filling up with new companies who are simply using existing networks to offer service. While it does raise questions about the network provider competing with its own virtual operators, it looks like there's still going to be plenty of competition.

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As cable companies continue to look for ways to differentiate themselves from telcos and satellite TV providers, it looks like the next big area many are exploring is adding interactive video games to your television set. It's a fairly simple idea. They're not looking to compete with consoles, but are more focused on casual games like poker. This is probably a smart move. Obviously, the set top boxes that deliver these games don't have the processing power of dedicated gaming consoles, but those simple casual games are often the most addictive. At the same time, the cable companies are highlighting the fact that users can easily play against each other -- something that satellite providers would be hard pressed to mimic. While this seems like a small thing, there are a few things that are impressive about it: (1) The cable companies aren't charging for this. They realize that it doesn't really cost them anything, but could help reduce churn or entice new customers while providing yet another feature they can claim differentiates them from telcos (for now). (2) They're hoping to let it expand beyond just the television -- and want to work out ways where you could start a game on your television, but continue it later on your computer or your phone. In other words, they recognize that they can't just lock people into the TV, but have to provide a seamless way to pass the experience across multiple platforms.

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cable


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cable
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Acacia Gets Cocky - Sues Satellite And
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Acacia Gets Cocky - Sues Satellite And
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It looks like patent hoarding company Acacia is getting a bit cocky these days. Last year, the company made a lot of news for getting a questionable patent on "streaming media" and then suing porn sites, since they knew people wouldn't pay as much attention to them. Many sites felt the need to pay up, and Acacia used that war chest to go after bigger companies like Disney. Along the way, they got all excited because a judge upheld their patent rights - but only because no one showed up to contest them. These wins seem to have made Acacia cocky, and they've now decided that any company offering video on demand over cable or satellite services are also violating their patents. Thus, they've sued Comcast, Cox, Charter, DirecTV and EchoStar for violating the patents. These are companies that have a lot of money, and hopefully at least a few of them will stand up to this blatant patent extortion. People have been talking about video-on-demand service for ages. It's not a new concept, and it's unclear (again) how this helps innovation in anyway. Right now, it only looks like it's going to make video-on-demand services more expensive. In fact, Acacia will even tell you how much more expensive: they want $1.25 for every digital cable subscriber with video-on-demand, $1 for every digital cable TV subscriber and $0.50 for every analog cable TV subscriber. If they win, expect to see these charges added to your next bill. Apparently, higher bills count as innovation these days.

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E-Data, one of the companies famous for wielding their somewhat obvious patent against just about anyone they can find has now sued Getty Images and Corbis for supposedly violating their patent on by "electronically transferring stock photos and images to customers at a remote location, where the material was purchased and reproduced." E-Data has a patent on downloading data onto a physical object. It's still a bit unclear why this is patentable, but so far they've been successful in getting companies offering music download services to pay up. How could the idea of downloading to a physical object be patentable and how in the world can anyone claim that this is promoting innovation rather than hindering it by making it more expensive?

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Grok Description matches for Broadcasters, cable companies fighting over rules of new digital TV world
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Broadcasters, cable companies fighting over rules of new digital TV world

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