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Motorola's 3G mobile phone







Motorola's 3G mobile phone

Motorola's 3G mobile phone 01/16/2004 11:02 AM

Computerworld Singapore Jan 15 2004 9:39PM GMT




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Motorola's 3G mobile phone

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AP - Motorola Inc.'s last-minute decision to indefinitely postpone an announcement about its iTunes phone resulted from concerns voiced by Apple Computer Inc., according to the mobile-phone manufacturer's chief executive.

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Quick-'n-Dirty methods to determine
which competing label is better: "Cell
Phone" or "Mobile Phone"?


Quick-'n-Dirty methods to determine
which competing label is better: "Cell
Phone" or "Mobile Phone"?
04/28/2004 11:39 AM

On the SIGIA-L mailing list, Stephanie Berger recently asked: "My cohorts are not sure whether to use "cell phone" or "mobile phone". Any evidence that one is better than the other, or one is used more often than the other?"

This is a good example of the kind of labeling questions information architects face all the time. The answer to these labeling questions will depend on the target audience (a better label for whom?), on business requirements (maybe the business want to promote one term over the other) and on the context in which the label will be used.

I'll discuss the conversation that followed here and afterwards point to some useful tools for if you have a labeling question yourself.

Andres Sulleiro: "Without any empirical data I will go with my own opinion. [...] A quick survey of the phone carriers seems to suggest that "wireless" (as in "wireless phone", "wireless customer") is most common among US carriers, though you see some references to "mobile" as well. T-mobile, a European company, uses "mobile" which is more common in Europe as well as being the name of the carrier."

Method: check what other websites call it.

Jason Cho: "I think "cell" is more widespread in the US as Andrés noted. "Call my mobile" can sound pretentious to Yankee ears. But I would think everyone understands the term "mobile" on a business card."

Method: personal experience.

Peter Van Dijck (and others): "Google for "cell phone" (including quotes): 6,230,000, Google for "mobile phone": 6,360,000. Looks like a tie, assuming your audience is similar. Just pick one and make sure your search engine knows both terms."
Christina Wodtke: "Y ahoo for cell phone : 16,800,000, yahoo for mobile phone: 21,200,000. What does this really tell you? you'd have to know who each engine indexes, how much of the web, etc.. better to use a magic 8 ball. ;-)"

Method: check popularity of the terms on the web.

Peter Van Dijck: "My next step would be to find out what people search for on your site,
or if not available, on the web (assuming that's more or less your audience). Google adwords can help."

Method: Find out what people (preferably your target audience) search for.

Dave: "I like "mobile" for the reason that Christina stated (forward compatibility); USers and non-USers will equally understand it. Also, it is more interoperable w/ most of the vCard based addressbook programs out there. I don't know any that are using "cell" or "cellphone" ... I also like the clear and easy two word approach of "mobile phone" ... I'm always wanting to say "cellphone" where "cell phone" is really the more correct version. "cell" though just doesn't feel like a real word b/c the "cell" doesn't fit a meaning to me. I know what it means if I am forced to think about it, but it really doesn't mean anything to me at all."

Method: personal experience, check what software programs use.

Christina Wodtke: "> As can Ove rture's keyword tool (couldn't find URL straight away).

You also might consider some adaptation of the freelisting technique on a subset of your target. E.G., a write in survey: what portable electronics do you own, then analyze for use of "cell phone" and mobile phone".

Method: freelisting technique.

Eric Reiss: "Having worked closely with several telecommunications companies, including Tellabs (US), Nortel (Canada), ADVA (Germany), and NetTest (Denmark), this discussion is one I've heard before. Europeans generally don't recognize the term "cell phone." North Americans seem to accept both "cell" and "mobile." ATT insists on promoting the term "wireless." In most instances, we've agreed on the word "mobile" since it is understood by the widest audience. Nortel, for instance, used "cell" almost exclusively until the late 90s, but now leans toward "mobile." I think there is a trend here."

Method: ask the subject matter experts.

Pabini Gabriel-Petit: "There's also Wordtracker.
[...]
In this vein, you might try just walking up to people, holding up your cell/mobile phone, and asking them what they call it."

Method: Analyze what people search for.

Method: Find out what labels your users use.

Quick-'n-Dirty methods to determine which competing label is better.

So, as a review, here are some of the methods used to determine which label is better.

1. What do you think?
Method: personal experience/insights.

2. What do your users think?
Method: freelisting technique.
Method: Find out what labels your users use: show them the item you're trying to label and ask them what it is. (You could build an online tool for this).
Method: Find out what people (preferably your target audience) search for / check popularity of the terms on the web. Ove rture's keyword tool. Google adwords. Wordtracker. Google and Yahoo both list how often a term is used on the web (use quotes around your terms!).

3. What do the experts think?
Method: ask the subject matter experts.
Method: check what other websites/software call it.

Gotcha's: be careful when using these techniques. You are looking for a label that works for your audience and your business requirements. Most of these techniques use audiences that may be very different from yours, and most are indicative only (ie: they're not hard science). Use your judgement.


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Mobile Phone Tracking Success Story for
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Free mobile phone advertising for Irish
pubs now available on Ireland Pub Guide
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Free mobile phone advertising for Irish
pubs now available on Ireland Pub Guide
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06/23/2004 02:36 AM
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Motorola E398 Music Mobile Phone
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Tavros Mobile Begins European Soccer
Coverage for Mobile Phone Network
Distribution to End User Handsets


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AirG Liberates Mobile Phone Users in
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We mentioned the non-surprisi ng, non-groundbreaking nature of Motorola's expected announcement concerning a WiFi-enabled mobile phone last week when the company conveniently leaked the info they'd first announced a year and a half ago. Now, after pumping up the PR efforts, it seems that everyone is writing about this WiFi-cellular phone, without bothering to look at the details. However, looking at those details make the phone appear... not that interesting. It's really a very limited device that can only be used with special 802.11a hardware. So, don't think you'll be using the phone at Wi-Fi hotspots any time soon. This is really just a gimmick to try to sell a new mobile phone to business users.
Grok Description matches for Motorola's 3G mobile phone
GrokA matches for Motorola's 3G mobile phone

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read the article carefully dumbass..it
mentions the price in Rs..and it says
its the STREET PRICE!!


read the article carefully dumbass..it
mentions the price in Rs..and it says
its the STREET PRICE!!
09/08/2004 01:14 AM
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In The Broadband Battle Between Speed
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Back in October we noted that DSL and cable providers were trying to differe ntiate themselves from each other. The DSL providers were focusing on being the low cost provider, while the cable guys wanted to be the high speed providers. At the time, we pointed out that this was likely to backfire on the cable companies. People like the speed of broadband, but for most applications there's a "good enough" speed - and many people want it more for the always on connection than the speed itself. It's looking like we were right. The latest study shows that, despite cable's commanding lead in the US, many more people are signing up for DSL these days because of the lower price. It's the basic "good enough" argument. What DSL offers is good enough for what most people want to do with their connections now. Also, the speed difference is minimal right now. You don't get that much faster speeds with cable, and there's not much you can currently do with that extra bandwidth. It used to be that people would sign up so they could download songs, but the music industry is cracking down on that enough that it's become less of a draw for many subscribers as well.

PRICE 0.2.6


PRICE 0.2.6 12/22/2003 12:55 AM
A tool for image processing.

Asking price? $2,000 to $3,000


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USA Today Sep 8 2004 7:36AM GMT

Sun: The price is right


Sun: The price is right 12/04/2003 02:26 PM
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Is the price right?


Is the price right? 01/06/2005 02:33 AM
ZDNet Jan 6 2005 6:36AM GMT

Now, lap it up for the price of a PC


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How Not To Price


How Not To Price 05/13/2004 09:23 PM
While the mainstream press picks up on the (boring) obvious story that Six Apart has released version 3.0 of their popular Movable Type blogging tool, they seem to be missing out on the bigger story: the pricing structure they set up is being almost universally trashed by loyal Mova ble Type Users. I've never used Movable Type so I have no opinion one way or the other on the software or whatever they decide to charge for it. However, it seems that they've screwed up one of the most basic rules in pricing: never take away features and charge for them. You can charge for new features - but taking away features that were included for free before always pisses off your most loyal customers. They feel suckered. They feel like you've pulled a bait and switch on them. In this case, many MT users set up multiple blogs with multiple authors. That's what the software encouraged them to do. Now, they're looking at the pricing and realizing to continue doing so on the new platform would cost them around $600. "Costs more for doing less" isn't a way to make users happy. One other rule of pricing: recognize the competition. There are an awful lot of blogging tools out there, and more are coming out every day. Not all of these are free, and people clearly pay to use certain tools. However, ignoring competitive pricing (as Six Apart appears to have done, since the prices they're offering are well above the competition) doesn't make much sense - especially when the switching costs really aren't that high. Anyway, it looks like Six Apart has gone into damage control mode, trying to explain that this is just a "developer release." However, they (of all people) should have known how their users would respond to this offering.

Price of war


Price of war 06/24/2004 11:46 AM

\/i@gr@ 7 for the price of 6!


\/i@gr@ 7 for the price of 6! 04/23/2004 12:23 PM
Buy six Viagra prescriptions, get one free!
Spam? No. Customer loyalty program.

The price is right


The price is right 09/27/2004 09:14 AM
Even Bush-bashers can't deny that for just $200 billion, America is getting its money's worth of chaos, death and disorder!

Twice the Price


Twice the Price 04/09/2004 04:10 PM
I noticed a small flood of Gnomedex registrations over the past couple of days, and I figured I was missing something. That seems to be the case, as we are moving the price up from $99 to $199 on April 15th (Tax Day)! It'll be $249 at the door, FWIW. If you're hungry for more information about the conference, the site should be up by April 5th. No real word on who's presenting and sponsoring yet, though. We're still taking suggestions....

PRICE 0.3.0


PRICE 0.3.0 04/15/2004 11:39 AM
A tool for image processing.

The Price of Perfection


The Price of Perfection 04/23/2004 09:33 AM

Joel on Software - Thursday, April 22, 2004: Joel makes some good points about how we programmers have a tendency to try make things perfect beyond any practical benefit. He's touched on this before as well, with a story about the Netscape refactoring.

Perfectionism is a very dangerous quality in business and in life, because by being perfectionist about one thing you are, by definition, neglecting another.

The three days I spent insuring that all icons in CityDesk 3.0 are displayed with perfect alpha-blended effects came at the price of having a web site where the descender of the "g" is not a hyperlink. And both are at the price of working on my next book, or writing another article for Joel on Software, or making CityDesk publish really big sites faster.

Click here to comment on this entry


The price of free


The price of free 03/08/2004 11:02 PM
Since my current mobile phone has been busted for almost a year now, I recently purchased a new phone from Amazon. I got the Sony Ericsson T610 with cell service from T-Mobile. Amazon is currently offering the phone for $154.99, which is $45 off the regular price. Two rebates are available when you purchase this phone, one from Amazon for $130 and one from T-Mobile for $100 (if you "activate...

A price in privacy


A price in privacy 05/21/2004 07:06 PM
International Herald Tribune,France-10 minutes ago ... That's why Google's new Internet e-mail service is causing such a ruckus. ... The third is Google's easy interface and smart searching capabilities. ...

When Price Doesn't Matter


When Price Doesn't Matter 03/23/2005 10:10 AM
A Fool gets down with some real simple stock talk.

Why SCOX price has been so up and down


Why SCOX price has been so up and down 04/09/2004 04:04 PM
The SCO Group (SCOX) has been all over the stock board recently, and we thought an explanation was in order.

"the fabulous price of $60"


"the fabulous price of $60" 12/10/2003 03:08 PM

The Price of Theft


The Price of Theft 04/09/2004 04:01 PM
The relative ease of stealing someone else's CSS-based design has been at the top of my radar over the past few weeks. I really don't have the time to write the analysis I'd like to, but suffice it to...

Google's New Price


Google's New Price 08/18/2004 01:04 PM
  • Reuters: Google Slashes IPO, SEC OK Expected Today. Google Inc. slashed the size of its closely watched initial public offering nearly in half to less than $2 billion on Wednesday, splashing cold water on what has been touted as the hottest Internet IPO in years.
  • Cold water, no. But definitely a well-deserved rebuke by the investor community that was being asked to pay way too much in the first place. There's been a significant whiff of greed in the Google IPO saga, combined with some unfortunate arrogance on the part of the company. I'm glad to see that investors didn't buy the hype beyond a fairly sensible point. Even $80 sounds a little high to me, but it's at least in the not-totally-insane range.

    PlayStation 2 Price Cut to $149


    PlayStation 2 Price Cut to $149 05/12/2004 05:46 AM
    At the E3 video-game trade show, Sony says it will cut the price of its console. Meanwhile, Microsoft wins the support of Electronic Arts for the Xbox Live online gaming service. And Sony debuts the PSP handheld game player.

    The Price of Silence


    The Price of Silence 01/04/2004 10:47 PM

    I have been trolling around the iTunes Music Store lately looking for unusual things to catch my eye (or ear). Today I discovered that silence has a price. And as you would expect, that price is $.99. The above link may only work if you have iTunes installed. If so and you don't have it, go download it. It's a pretty good music player and it's free.

    I think some of my friends with small children may actually see this as a pretty good deal.

    Click here to comment on this entry


    More about the php|a price drop


    More about the php|a price drop 03/14/2005 06:28 PM
    Yesterday, we dropped the price of a print subscription to php|architect by a $20 (Canadian) per year. The price goes down to about $78 CAD, or around $59.99 US, substantially less than it used to be. For international customers, the cost of shipping the magazine overseas has also gone down. There ...

    RSS Comes with Bandwidth Price Tag


    RSS Comes with Bandwidth Price Tag 09/20/2004 10:46 PM
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    New 3G Price Plans for 3


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    The High Price of LUV


    The High Price of LUV 04/16/2004 11:35 AM
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    The Price of Being Single


    The Price of Being Single 01/22/2004 02:41 AM
    [This is part of a series of posts on the home buying process I'm going thru. To see the full set, visit the house category archives.] The wait is over. I just got the call. I had the better offer but still did not get the townhouse. Why? I'm not a family. Yes, that's their reason. <venting> Pardon my french, but why the fuck didn't they put that on the damned listing instead of letting me waste hours today seeing...

    wana price


    wana price 09/22/2004 02:43 AM
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    Motorola's 3G mobile phone

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    Compound Eyes and
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    The Second Civil War
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    China's growth
    University of London
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    The joy of
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    Microsoft Issues 3
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    Protocol Flaw Puts
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    Patent Office Puts
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    what is grok?