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Apple at Macworld: Is that all there is?







Apple at Macworld: Is that all there is?

Apple at Macworld: Is that all there is? 01/09/2004 09:57 PM

ZDNet Jan 8 2004 9:26PM ET




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MacWorld 01/06/2004 02:24 PM

Thoughts from the Macworld Keynote:

- Does anyone care about xserve? Who would serve up sites or services when you can get so much more power at a lower cost with linux or FreeBSD boxes?

- Why did they spend so much time on Office? people haven't used a new feature in word or excel since 1996

- Good lord did the iLife part drag on. Steve repeated everything a dozen times, then had a video recap at the end for what we just saw. The garageband section totally dragged at a snail's pace. It was clear they were filling time. Also, isn't Garageband.com going to be pissed they stole their trademarks?

- The biggest announcement everyone was waiting for is perhaps the biggest failure. They want to go after the low end flash-based music players that outsell the iPod, so what do they do? They go after their target market by pricing ourselves out of it. Steve said "for just $50 more than a regular flash player you get so much more" and the obvious thought is "for $50 more than that you get 4x as much storage in a real iPod". Apple should have made a $99 or $149 price point their only goal, and sold as much iPod they could for that price. A $250 crippled iPod is not a revolution, it's a market failure.

The positives:

- iPhoto no longer drags like a dog when you have more than 100 photos in it. They should have fixed that from the get go, but whatever, it looks fixed now.

- iTunes, iMovie, and iDVD got updates, but they look minor.


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