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Business Week Pundits on Parade







Business Week Pundits on Parade

Business Week Pundits on Parade 06/05/2005 11:25 PM

Henry slams the Business Week cover story on blogging.  Bravo.

Frankly, the entire article smells.  Heather Green and her cohort are using the article to launch a new blog that talks about business blogging.  Can you say:  business book?  Scoble will soon have some competition.

Also, the article is full of over the top analysis.  This is classic Forrester, but the analysts were left out of the picture.  The reporters are now the subject matter experts/pundits/analysts.  "We've done our research on blogs, made our dire pronouncements." Very funny.

Finally, the article (of course) claims that businesses will find ways to dominate the world of blogs.  It has to.  You can't sell business consulting/books/articles/commercial blogs/speaking engagements unless you can tell companies that they can eventually dominate the blogging world (or that their company is at risk).  If they told the truth, interest would tank.




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