Usedcars.com adds Quigo Technologies contextual advertising (AdSonar Exchange) to its Sponsored Link Provider Line-Up.

Grok Headline matches for Usedcars.com adds Quigo Technologies contextual advertising (AdSonar Exchange) to its Sponsored Link Provider Line-Up.

Quigo launches Private Label Version of
AdSonar for The Knot

Quigo launches Private Label Version of
AdSonar for The Knot 02/01/2005 09:15 PM
"Advertisers will be able to bid on ad placements directly through a self-service program found at TheKnot.com and powered by Quigo."

Quigo Takes to Niche Markets with
Contextual Ads

Quigo Takes to Niche Markets with
Contextual Ads 06/22/2004 10:02 PM
A small online ad company turns to niche markets to offer an alternative to sponsored link leaders such as Google and Overture.

Subject Line To Use on a Link Exchange
Request Email

Subject Line To Use on a Link Exchange
Request Email 08/03/2004 08:47 AM
"...sent out about 100 link exchange emails and get no response."

Contextual Advertising And Search
Advertising Are Different

Contextual Advertising And Search
Advertising Are Different 08/03/2004 12:32 PM
Apparently, marketers are just now figuring out that browsing and searching are two different modes of web surfing, and people will t reat ads differently in each situation. Some pointed this out quit e a while ago, but thanks to Google and Overture promoting contextually matched ads as somehow being just like search ads, many advertisers expected similar results -- which they're not getting at all. So, now, some advertisers seem to be fighting back and are telling Google and Overture that it's about time they separated out the two forms of advertising and let the advertisers work each campaign separately. It appears that Overture has started to move in this direction, but Google continues to insist that there's no reason to treat the ads differently.

The problem with contextual advertising

The problem with contextual advertising 05/31/2004 08:15 PM
Great musings on contextual advertising by John Battelle. He says that they aren't all they're cracked up to be because the advertiser has no control on where the ads will show up, and so they can have a real relationship with the audience, or the publisher, for that matter.

It's this relationship which I find entirely missing in all these contextual, behavioral, paid search networks. Sure, they are "relevant" to either a search, or to the content they match. But they are driven by metadata and the actions of only one of the parties - the content of the publisher for example (AdSense), or the actions of the audience (Claria, Revenue Science, Tacoda, etc.). As far as I know, none are driven by an understanding of the give-and-take that occurs between all three parties in a consensual relationship mediated by the publication. A site which has only AdSense or behavioral advertising fails to value (or monetize) the community connection between audience, publisher, and advertiser. Advertisers in these networks are not intentionally supporting the publication, and by extension they are not supporting the community the publication has created. In essence, they are not being good citizens of the community where their advertising is being displayed.

Link

Atomz to Add Contextual Advertising

Atomz to Add Contextual Advertising 09/23/2004 05:57 PM

Speedline Technologies Announces
Software Release 8.3 for MPM AccuFlex
In-Line Printers - Adds New Functions,
Capabilities to New and Installed
Equipment

Speedline Technologies Announces
Software Release 8.3 for MPM AccuFlex
In-Line Printers - Adds New Functions,
Capabilities to New and Installed
Equipment 09/13/2004 03:01 AM
Speedline Technologies, Inc. (http://www.speedlinetech.com) announces the availability of a software release– providing added functionality and capabilities – for its industry-leading MPM AccuFlex in-line printers. The upgrade is immediately available for both new and for upgrade on installed AccuFlex systems. [PRWEB Sep 13, 2004]

Yahoo Contextual Advertising Program
Looks a Sure Bet

Yahoo Contextual Advertising Program
Looks a Sure Bet 03/14/2005 05:10 PM
WebmasterWorld members have been tracking the shadow of a Yahoo contextual advertising program for over a year. That shadow is becoming more and more defined. Recent statements by company reps - both on and off the record - indicate a program launch is imminent.

Contextual Advertising In Email May Be
Patented - And Not By Google

Contextual Advertising In Email May Be
Patented - And Not By Google 05/19/2004 07:17 PM
Here we go again with more pointless patent battles that will do more to hold back, rather than encourage, innovation. While Google has made the big publicity splash (with both good and bad publicity) concerning their Gmail offering that puts contextual text ads alongside email based on the contents of the email, anothe r company applied for a patent on a similar idea well before Google applied for their own patent. Now, there's almost certain to be some sort of patent battle concerning this type of offering, which will do little (if anything) to help ensure better solutions reach the public. Instead, it will just tie up lawyers in a long term battle that will pay off handsomely for lawyers - but only delay innovation for end users. Besides, I still wonder how such an idea is patentable? It's not as if it wasn't obvious. Hell, even I came up with the idea before Google announced their product - and if I could think it up, it's pretty hard to say that it's "non-obvious."

What about Microsoft's upcoming
contextual advertising system?

What about Microsoft's upcoming
contextual advertising system? 03/14/2005 04:54 PM
I keep reading all these speculative posts about Yahoo getting into the contextual advertising game, being "poised" to compete with AdSense, and so on. But what surprises me is how little chatter about Microsoft I read. If people really think that MSN Search is Microsoft's only assault on the cash cow in Mountain View, there's some really good crack getting smoked. Maybe it's time to review Google's financials and think like like the monoplist that Microsoft is. If you wanted...

Paid Contextual Advertising Driving
Search Towards Personalization

Paid Contextual Advertising Driving
Search Towards Personalization 09/23/2004 05:12 PM
Source: Search Engine Guide - There have been recent articles stating that contextual advertising is beginning to flat-line. Speculation that the sector is starting to dry up is more likely an indicator that a new twist or innovation on content...

Branding Value Of Online Sponsored Text
Advertising.

Branding Value Of Online Sponsored Text
Advertising. 07/22/2004 06:03 AM
Hispanicad.com - Thu Jul 22, 07:58 am GMT

- Sponsored Link

- Sponsored Link 03/25/2005 05:25 PM
Ad - http:// Mar 25 2005 6:26PM GMT

Fear No Man - Sponsored Link

Fear No Man - Sponsored Link 03/29/2005 09:07 AM
Ad - http://www.topsecrettraining.com Mar 28 2005 11:38AM GMT

I Got Ink - For Your Ink and Toner Needs
- Sponsored Link

I Got Ink - For Your Ink and Toner Needs
- Sponsored Link 04/11/2005 07:32 PM
Ad - http://www.igotink.com Apr 11 2005 9:49PM GMT

$160,000 Refinance for $580/Mo - Low APR
- Sponsored Link

$160,000 Refinance for $580/Mo - Low APR
- Sponsored Link 03/29/2005 03:53 AM
Ad - http://www.lowrateadvisors.com Mar 16 2005 4:29PM GMT

WebPrint Plus X 3.0 adds OS-wide
contextual menu, more

WebPrint Plus X 3.0 adds OS-wide
contextual menu, more 02/10/2004 02:43 AM
MacEase announced on Monday that version 3.0 of its WebPrint Plus X system-wide printing enhancement utility is now available. The new edition adds a contextual menu that gives you access to WebPrint Plus X from any application, a preference for launching it as an invisible background utility, system-wide keyboard shortcuts that toggle its visibility and instantly print the Clipboard contents, additional customization preferences and more.

$200,000 Mortgage for $645 per Month! -
Sponsored Link

$200,000 Mortgage for $645 per Month! -
Sponsored Link 04/13/2005 03:17 PM
Ad - http://www.bankersmortgagerates.com Apr 13 2005 7:01PM GMT

$299 Dell Home PC! - Sponsored Link

$299 Dell Home PC! - Sponsored Link 06/24/2005 03:22 PM
Ad - http://www.dell4me.com Jun 24 2005 7:21PM GMT

Buy.com - The Internet Superstore -
Sponsored Link

Buy.com - The Internet Superstore -
Sponsored Link 04/14/2005 07:13 PM
Ad - http://www.buy.com Apr 14 2005 10:44PM GMT

Mortgage Rates as Low as 2.9% -
Sponsored Link

Mortgage Rates as Low as 2.9% -
Sponsored Link 06/22/2005 02:50 AM
Ad - http://www.homeloantrust.com Jun 20 2005 10:13AM GMT

Web Design Degrees - Sponsored Link

Web Design Degrees - Sponsored Link 03/19/2005 03:08 AM
Ad - www.collegesurfing.com Mar 19 2005 5:59AM GMT

Find A Career School Near You -
Sponsored Link

Find A Career School Near You -
Sponsored Link 04/04/2005 03:19 PM
Ad - http://www.collegesurfing.com Apr 4 2005 5:22PM GMT

Find IT Careers at Dice - Sponsored Link

Find IT Careers at Dice - Sponsored Link 03/19/2005 02:27 AM
Ad - www.dice.com Mar 19 2005 6:38AM GMT

America Online: 50 Day Trial - Sponsored
Link

America Online: 50 Day Trial - Sponsored
Link 03/28/2005 12:33 PM
Ad - http://www.aol.com Mar 28 2005 11:38AM GMT

Accomplish More with a Virtual Meeting -
Sponsored Link

Accomplish More with a Virtual Meeting -
Sponsored Link 03/19/2005 02:31 AM
Ad - www.microsoft.com Mar 19 2005 6:44AM GMT

Save Up to 75% on Europe Cruises -
Sponsored Link

Save Up to 75% on Europe Cruises -
Sponsored Link 03/29/2005 05:04 AM
Ad - http://www.vacationstogo.com Mar 29 2005 8:18AM GMT

Top Shelf, High Value Web Design and SEO
- Sponsored Link

Top Shelf, High Value Web Design and SEO
- Sponsored Link 04/01/2005 01:36 AM
Ad - http://www.c-stream.net Apr 1 2005 6:15AM GMT

Better PC Performance: Registry Mechanic
- Sponsored Link

Better PC Performance: Registry Mechanic
- Sponsored Link 03/30/2005 04:57 PM
Ad - http://www.pctools.com Mar 30 2005 7:58PM GMT

Take Control of Instant Messaging -
Sponsored Link

Take Control of Instant Messaging -
Sponsored Link 03/19/2005 03:07 AM
Ad - ww.microsoft.com Mar 19 2005 4:11AM GMT

Spyware Removal Tools - Sponsored Link

Spyware Removal Tools - Sponsored Link 03/24/2005 08:17 PM
Ad - www.pctools.com Mar 25 2005 1:00AM GMT

CBS SportsLine.com Fantasy Baseball -
Sponsored Link

CBS SportsLine.com Fantasy Baseball -
Sponsored Link 03/28/2005 06:57 PM
Ad - baseball.sportsline.com Mar 16 2005 4:29PM GMT

Practice Currency Trading - Sponsored
Link

Practice Currency Trading - Sponsored
Link 03/28/2005 06:56 PM
Ad - http://www.fxcm.com Mar 28 2005 11:38AM GMT

Free Career Test - Sponsored Link

Free Career Test - Sponsored Link 04/06/2005 02:58 AM
Ad - http://www.college911.com Mar 16 2005 4:29PM GMT

Find an Online Degree - Sponsored Link

Find an Online Degree - Sponsored Link 04/01/2005 07:43 PM
Ad - http://www.classesusa.com Mar 16 2005 4:29PM GMT

Owe Back Taxes? Free Consultation -
Sponsored Link

Owe Back Taxes? Free Consultation -
Sponsored Link 03/29/2005 08:53 PM
Ad - http://www.jkharris.com Mar 28 2005 11:38AM GMT

Commodities: Trade Global Currencies -
Sponsored Link

Commodities: Trade Global Currencies -
Sponsored Link 03/29/2005 12:01 AM
Ad - http://www.fxcm.com Mar 28 2005 11:38AM GMT

Mortgage Rates Hit Record Lows -
Sponsored Link

Mortgage Rates Hit Record Lows -
Sponsored Link 06/05/2005 11:18 PM
Ad - http://www.lowermybills.com Jun 6 2005 3:39AM GMT

Microsoft Windows XP Media Center -
Sponsored Link

Microsoft Windows XP Media Center -
Sponsored Link 06/22/2005 02:07 AM
Ad - http://www.startsomethingentertaining.com Jun 22 2005 6:11AM GMT
Grok Description matches for Usedcars.com adds Quigo Technologies contextual advertising (AdSonar Exchange) to its Sponsored Link Provider Line-Up.
GrokA matches for Usedcars.com adds Quigo Technologies contextual advertising (AdSonar Exchange) to its Sponsored Link Provider Line-Up.

Usedcars.com adds Quigo Technologies contextual advertising (AdSonar Exchange) to its Sponsored Link Provider Line-Up.

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