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Google to SEM Firms: You Don't Own Your Clients, We Do!







Google to SEM Firms: You Don't Own Your
Clients, We Do!

Google to SEM Firms: You Don't Own Your
Clients, We Do!
04/10/2005 05:49 AM

Search Engine Lowdown Apr 10 2005 9:05AM GMT




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Google to SEM Firms: You Don't Own Your Clients, We Do!

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RayOzzie.JPG
Groove has a few wins under their belt in the school of "simple and local." Each example highlighted the power of having arich, smart client - which didn't necessarily need some round tripping http server thingie as it's smarts. These sexy sucess stories really elucidate for me - the future of RIAs.

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Give people a free subscription to your e-zine. Almost everyone is publishing a e-zine nowadays so it's important to give something extra with the free subscription. You could offer a free gift or advertising when people subscribe. Provide your visitors with free content. Your content will be more attractive to your visitors if it's up-to-date or [...]

It has come to my attention that one of
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It has come to my attention that one of
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12/24/2004 12:55 PM

No! It's not true!

I am in fact very happy with my client Marqui and what they've been doing. However I am NOT happy that we don't have:

- a dabble mode of the product - so that anyone and everyone can play with it. That will be solved soon. I mean "how can we expect to generate interest and leads if now one can play with the product?"

- where the hell are the stories? Marqui has over 200 customers - but we've only generated ONE story so far! How the hell can we expect our bloggers to have something to write about - if there's nothing to write about? Yo LARRY! What's up?

- where the hell is the corporate blog? How the hell can you have a corporate voice and respond to criticism and engage folks - without a formal voice? Again - this better happen SOON!

- there are also some complaints I have about the 'PayBloggers' page (which is partially my fault anyway) - but besides that - the above mentioned items are what REALLY needs attention to - now.

So there you have it - I have complaints about Marqui - but let me tell you - when I got something to day - I'm gonna say it.

No - it's another client that I sucked up to, and didn't speak my mind. But don't worry I have a fiendish, long-term staretgy for them. It's the ultimate chess match - trying to get somebody to do something you want them to do - and make them think that they came up with the idea.

:-)

Especially since this particular client seems to do that all the time anyway and it's how he expects to work with others. So after a long time, I just give up fighting him head on, and now it's jujitsu - let his energy put him where he needs to go, while making sure he falls in the right place and in the right way.

And perhaps 'falls' is the wrong word. Maybe it's 'fulfills his destiny'.


Grok Description matches for Google to SEM Firms: You Don't Own Your Clients, We Do!
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Google to SEM Firms: You Don't Own Your Clients, We Do!

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