stargeek
PHP news website logo.
home    PHP scripts    articles    seo tools    links    search    contact    shop    realtors


Reviewing the Yahoo 360 launch, after the fact







Reviewing the Yahoo 360 launch, after
the fact

Reviewing the Yahoo 360 launch, after
the fact
04/02/2005 07:28 AM

Th e launch of Yahoo 360 seems so long ago, but it was just six days. How did it go? This screed nails it. Invite-only, exclusive, two-tier marketing of beta services, a tradition started by Google (as far as anyone knows) don't work. It only worked for Gmail because there was great anticipation, the idea was new (the method of marketing, that is), and you could use Gmail to communicate with people who didn't use Gmail.

Everything about Yahoo 360 is for members only, and in the first few hours of its life in the blogosphere, most people couldn't get in. Now, after it's launched, there's no way to see anything other than a ghost town. Maybe that's all there is, maybe not. But for a service like this, the appearance of being a ghost town is just as bad as actually being one.

All this fuss for a service that most people thought was a poor cousin to Flickr that Yahoo bought just before rolling out 360. It's a disaster epic on the scale of The Towering Inferno or The Poseidon Adventure. They did everything wrong, and worked really hard at it.

A picture named
toweringinferno.gifMoral of the story, big companies don't have mojo, they can't, and it's not fair to make that the issue. They can, however, make the trains run on time, and at that Yahoo does quite well. But they should leave the innovation to small, nimble, motivated devteams with nothing to lose and no corporate hierarchy to please. Hire a business school prof to do a case study for you. It's never worked differently in Silicon Valley, yet this is a lesson Silicon Valley keeps relearning. The next revolution isn't on stage at Esther's or SXSW or even Etech -- those were the last revolutions.




This is a GrokNews Entry: (what is grok?)





Similar Items

Reviewing the Yahoo 360 launch, after the fact

Grok Headline matches for Reviewing the Yahoo 360 launch, after the fact

Yahoo to launch its own music playe


Yahoo to launch its own music playe 09/20/2004 12:21 PM
Source: News.com - The Web portal is cooking up its own homegrown music player with store, despite its recent buy of Musicmatch....

Yahoo to launch its own music player


Yahoo to launch its own music player 09/17/2004 05:54 PM
The Web portal is cooking up its own homegrown music player with store, despite its recent buy of Musicmatch.

Yahoo! on track to launch China auctions


Yahoo! on track to launch China auctions 04/13/2004 12:37 AM
Forbes Apr 13 2004 4:41AM GMT

Yahoo to launch online music service


Yahoo to launch online music service 09/20/2004 01:04 AM
Xinhua News Agency Sep 20 2004 4:53AM GMT

Yahoo to launch 100MB free e-mail


Yahoo to launch 100MB free e-mail 06/14/2004 10:45 PM
Thank Google and its upcoming Gmail service--that 100MB promise set a new pace.

News: Yahoo to launch its own music
player


News: Yahoo to launch its own music
player
09/18/2004 01:34 AM
Overclockers Club Sep 18 2004 5:47AM GMT

Yahoo Launch Y!Q, Contextual Search
Option


Yahoo Launch Y!Q, Contextual Search
Option
02/05/2005 09:46 PM
Search engine Yahoo has launched a new tool for users searching online called Y!Q. Similar to existing "related links" options, the tool offers users pages of a similar context to the one the user is viewing. The service is already in operation on Yahoo! News, with examples of stories on George Bush linking to sites on the American president.

Yahoo is offering the service for Internet Explorer users (<a href="http://yq.search.yahoo.com/splash/embed.html">downl oad</a>) and Firefox users (<a href="http://yq.search.yahoo.com/splash/firefox.html">dow nload</a>), letting them do contextual searches without going to Yahoo. Yahoo is also offering code to allow webmasters to <a href="http://yq.search.yahoo.com/splash/embed.html">embed </a>Y!Q in their pages.

Yahoo's new tool is another option for searchers who are becoming startlingly similar to gleeful children receive far too many gifts at Christmas. Yahoo's most recent financial report noted that ad revenues from searches were proving more profitable and important. It, like the other search companies, wants more users and wants them keep on coming back; the problem is a complex one.

It’s difficult to have a system that gains strong user loyalty on search engines; the most successful so far has been Google's simple and effective search results. Google still maintains its 60% market share and is by far the largest of a growing pack. Google today moved their local search tool to the front page of the site; although still only in beta form, the tool has proved successful and effective at return accurate results. As if to do one better, Amazon's version of local search on A9.com adds pictures of shop fronts and streets. Expect more presents from the search companies soon.

View: Test out Y!Q | Yahoo
View: Yahoo Blog

Read full story...

Yahoo to launch discount domain-name
service


Yahoo to launch discount domain-name
service
08/18/2004 06:58 AM
DMeurope.com Aug 18 2004 11:32AM GMT

Using mplayer for viewing Yahoo Launch
Music Videos


Using mplayer for viewing Yahoo Launch
Music Videos
07/31/2004 01:58 AM
The folks behind the Spidering Hacks book from O'Reilly have posted a very helpful article: Viewing launch.com music videos under *nix with mplayer. This Perl script is a basic hack that performs these lookups, given a video ID. This ID is obtained by mousing over the desired video link at launch.com, and entering the number given in the javascript call as the sole commandline parameter of the Perl script. The script will parse, build, and execute the requests as needed,...

Yahoo drums up business with search
engine launch


Yahoo drums up business with search
engine launch
08/03/2004 10:54 AM
The Australian Aug 3 2004 3:32PM GMT

Yahoo to Launch Cut-Rate Broadband
Service Package


Yahoo to Launch Cut-Rate Broadband
Service Package
12/08/2003 07:11 PM
Boston Globe Dec 8 2003 5:09PM ET

Yahoo to launch updated instant
messaging product


Yahoo to launch updated instant
messaging product
05/24/2004 03:10 AM
The New Zealand Herald May 24 2004 6:26AM GMT

UK's BT, Yahoo Launch Instant Message
Voice Service


UK's BT, Yahoo Launch Instant Message
Voice Service
07/15/2004 05:06 PM
BizReport.com Jul 15 2004 9:23PM GMT

Yahoo to Launch Updated Instant
Messaging Product (Reuters)


Yahoo to Launch Updated Instant
Messaging Product (Reuters)
05/23/2004 09:07 PM
Reuters - Internet media company Yahoo Inc. (YHOO.O) on Sunday announced a major relaunch of Yahoo Messenger, its messaging product that allows people to communicate in real-time via the Internet.

Yahoo! News - Gore TV Network to Launch
in August, Google Tie-In


Yahoo! News - Gore TV Network to Launch
in August, Google Tie-In
04/05/2005 11:50 PM
Gore TV Network to Launch in August, GOOGLE.COM Tie-In

news.yahoo.com/news?tmpl=story&u=/nm/20050404/us_nm/media_gor e_dc_7
track this site | 4 links


UK's BT, Yahoo Launch Instant Message
Voice Service (Reuters)


UK's BT, Yahoo Launch Instant Message
Voice Service (Reuters)
07/15/2004 08:54 AM
Reuters - Britain's top fixed-line telecoms operator BT Group (BT.L) launched a new service on Thursday allowing users to make phone calls over Yahoo Inc's (YHOO.O) instant messenger product, the companies said.

Reviewing Web Architecture


Reviewing Web Architecture 12/17/2003 07:19 PM
Kendall Clark analyzes the W3C Technical Architure Group's "Architecture of the World Wide Web" document, newly published as a Last Call draft at the W3C.

Reviewing Web Architecture:
Identification


Reviewing Web Architecture:
Identification
01/08/2004 08:50 PM
Continuing his review of the W3C Technical Architecture Group's "Architecture of the World Wide Web", Kendall Clark focuses on the the web's addressing scheme, the URI.

Beerwizard Rating/Reviewing


Beerwizard Rating/Reviewing 07/14/2004 11:57 AM
Project in very early planning phases

CodeWalkers: Reviewing the Dreamweaver


CodeWalkers: Reviewing the Dreamweaver 02/21/2003 08:29 AM

Peer-reviewing the monkeyhouse


Peer-reviewing the monkeyhouse 12/17/2004 06:41 PM
Introducing the Inte rnational Journal of Web Based Communities (IJWBC), a quarterly peer-reviewed scientific journal whose first issue just went online. Growing out of the papers presented at the IADIS International Conference on Web Based Communities, the journal lists among their intended subject coverage such topics as "the history, architecture and future of virtual communities", "group processes and self-organisation", and "fading hierarchies and epistemic dictatorship". Read it while you can, because future hardcopy subscriptions will run you $450/€430 a year.

Reviewing Seattle's 3G Service


Reviewing Seattle's 3G Service 09/25/2004 12:04 PM
Nancy Gohring reviews AT&T Wireless's new UMTS 3G cell data network in Seattle: Our senior editor Nancy Gohring wrote this for The Seattle Times. Nancy notes that AT&T Wireless has their UMTS service in six markets; Verizon Wireless will roll out its EV-DO service in 11 more cities for a total of 14. Nancy tried the Real Networks video news service and gives them high marks; there's an audio-only component that offers NPR, too. That service is $4.95 per month. She notes, however, that much of that content is available for free on the Internet in formats included in the regular mMode subscription, which is $24.99 per month for unlimited use with basic Internet access and certain mobile data services. Nancy also tried a data card that works with the service, although you can connect to the Motorola phone that's one of two options for the network via a cable to use it as a modem. The data card had worse coverage area, for reasons that are inexplicable. As with Nancy's earlier tests of AT&T Wireless's 2.5G GPRS service, the company couldn't explain the performance variations she saw in being able to get online around town....

MCI Reviewing New Qwest Offer


MCI Reviewing New Qwest Offer 03/19/2005 02:58 AM
MCI said early Thursday that it is reviewing Qwest's latest offer to buy the company, and will have a response by March 28. Qwest sweetened the offer by about $450 million – or $26 per share versus $24.50 in its first offer. To date, Verizon has not changed its offer, which still stands at $6.7 million or $20.75 per share.

Reviewing Web Architecture: Conclusions


Reviewing Web Architecture: Conclusions 02/11/2004 08:28 PM
Kendall Clark concludes his review of the W3C TAG's Architecture of the World Wide Web document, covering good practice in the separation of form from content and the use of XML vocabularies.

"movie reviewing game"


"movie reviewing game" 06/18/2004 12:29 AM

Mathew Gross: Reviewing Obama


Mathew Gross: Reviewing Obama 07/28/2004 02:42 PM
Matthew Gross

mathewgross.com/blog/archives/000498.html
track this site | 4 links


FCC Reviewing Calls Made Over Internet


FCC Reviewing Calls Made Over Internet 12/02/2003 09:56 AM
CRM Assist Dec 2 2003 9:34AM ET

Dr. ROM Reviewing Firefox and
Thunderbird Books


Dr. ROM Reviewing Firefox and
Thunderbird Books
04/16/2005 07:47 AM

Infoworld: Reviewing Open Source CMS


Infoworld: Reviewing Open Source CMS 01/15/2003 11:50 AM
Open-source CMSes (content management systems)—such as PHP-Nuke (www.phpnuke.org), eZ Publish (www.ez.no) and Bricolage (www.bricolage.cc)—provide a compelling third option, one that can be flexible and relatively inexpensive without requiring companies to build their own CMS from the ground up.

Of course, an open-source CMS solution can present its own challenges. As we've seen before with open-source software, the flip side of great flexibility is often challenging complexity. While it's true that open source enables companies to cross off licensing-fee line items from their project budgets, a portion of these savings must be redirected to development expertise, be it outsourced or in-house.

"zeldman.lo2"

Features: Reviewing the Architecture of
the World Wide Web


Features: Reviewing the Architecture of
the World Wide Web
02/01/2005 08:52 PM
Harry Halpin reviews the final published edition of the W3C TAG's Architecture of the World Wide Web document.

U.S. Agency Reviewing Internet-Related
Patent


U.S. Agency Reviewing Internet-Related
Patent
11/13/2003 04:11 AM
Los Angeles Times Nov 13 2003 3:25AM ET

Judge Reviewing Java Plan Proposed by
Sun, Microsoft


Judge Reviewing Java Plan Proposed by
Sun, Microsoft
01/21/2003 10:57 AM
Joint proposal on Microsoft's plan to release Windows with Java.

Reviving The Internet Tax Ban, Reviewing
Google's Chastity Belt, and More Belts
and Boilermakers in Cyberspace


Reviving The Internet Tax Ban, Reviewing
Google's Chastity Belt, and More Belts
and Boilermakers in Cyberspace
04/23/2004 09:45 PM
AVN Online Apr 24 2004 1:40AM GMT

"The New Yorker: Fact"


"The New Yorker: Fact" 05/04/2004 09:00 PM

Fact-Checking C|Net


Fact-Checking C|Net 01/16/2004 11:03 AM

In fact I've been caricatured more than
once


In fact I've been caricatured more than
once
03/14/2005 05:09 PM

marc_doll_red.gifI even had a doll made of me.  

 


 


 


 


 


 


A bit of fact-checking


A bit of fact-checking 09/01/2004 05:01 PM
analyzes

washingtonpost.com/wp-dyn/articles/A50256-2004Aug31.html
track this site | 4 links


"Fact Sheet"


"Fact Sheet" 04/11/2004 02:38 PM

Claim vs. Fact


Claim vs. Fact 04/29/2004 02:42 PM
Claims vs. Facts Database
&quot;Conservatives have spent the last&#0160;20 years distorting reality and getting away with it. That is about to change. The Center for American Progress has launched this new database project to chart the&#0160;dishonesty and lies of&#0160;conservatives&#0160;– and compare&#0160;them with&#0160;the truth. In this&#0160;database, each conservative quote will be matched against well-documented facts. And we need your help.&quot;
Grok Description matches for Reviewing the Yahoo 360 launch, after the fact
GrokA matches for Reviewing the Yahoo 360 launch, after the fact

Reviewing the Yahoo 360 launch, after the fact

The following phrases have been identified by the grok system as matching this entry:

















Also check out:


Grok

Ipod Porn on the
Rise

Brief Abstract of
Wikipedia's
Mesothelioma Cancer
page

Get first aid
instructions in your
cell phone

IE is crap
JSPWiki gains
podcasting support

Yahoo! Hires Content
Specialist

More Sexy Adult
Movies out in the
Internet from
Bollywood

Go Global With
Microsoft

Ten gig FC is all
but dead

Google certifies
icrossing media team

Meteos Gets An
Official June
Release Date

Two New Square Enix
Games Revealed

187 Ride Or Die
Announced

Hillary 'Disses' GTA
Nintendo's New
Console

Switch off your PC
to save yourself
some money!:-

Log-on type codes
revealed

Tips on testifying
in a computer crimes
case

Governor aims to
consolidate
high-tech programs

Ubisoft puts out
'killer' edition of
Splinter Cell

Mario Party Advance
FBI Pressures
Anarchist Internet
Administrator Into
Disclosing IP
Addresses

Computerised system
soon

Google Toolbar
3.0.120.7

Free RAM Upgrade For
Your Notebook,
Tablet PC, or
Desktop!

Apple Releases new
iPad, Dell Partners
to Sell iPad

BearShare 4.8.0 beta
23

Microsoft File 117
Phishers Lawsuits

Dispute Over Online
Game's Virtual
Weapon Leads to
Murder Trial

Shining Tears
(PlayStation 2)

Online gambling,
offline lawsuits

Cousteau Sub Mimics
Great White

Rally protest over
regiment cuts

F1: Alonso in
provisional pole

Sharon Osbourne
quits show

Ensuring the Success
of 2.5G and 3G
Service Delivery

Internet
Applications
Architect for
Startup Firm

GNOME Hardware
Browser 0.6 (Default
branch)

ReleaseForge 0.6.1
(Default branch)

pixconv.pl 2.20
(Default branch)

Mono Project 1.1.6
(Development branch)

Minimum Profit
3.3.12 (Default
branch)

Filer 0.0.10
(Default branch)

jRipper 0.99.1
(Default branch)

oogalleryimport 0.5
(Default branch)

mpftools 0.5
(Default branch)

php-json 1.0.0
(Default branch)

chan_misdn
beta-0.1.0 (Default
branch)

MailScanner 4.40
(Default branch)

Phone DRM too
expensive, say
carriers

Others Aware of Red
Lake Plans,
Officials Say
(washingtonpost.com)

Ill. Druggists Must
Dispense Birth
Control (AP)

Employee Scheduling
System

Fabulister
WLLedit
what is grok?