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Google Buys Urchin







Google Buys Urchin

Google Buys Urchin 03/29/2005 08:09 PM

Search Engine Guide Mar 30 2005 12:44AM GMT




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Google Acquires Urchin


Google Acquires Urchin 03/29/2005 02:14 AM
Press release: Google Agrees to Acquire Urchin Urchin is a web site analytics solution used by web site owners and marketers to better understand their users' experiences, optimize content and track marketing performance. Urchin tools are available as a hosted service, a software product and through large web hosting providers. These products are used by thousands of popular sites on the Internet. Six days ago I received this anonymous tip (edited for grammar and anonymity): In a meeting with a banker last week, he went on and on about how he is seling Urchin, Inc. to Google in March or April. He trusts me and Google does not want the news out. Isn't Google a public company? So why would Google buy Urchin and want to keep it quiet? Thoughts? I try to avoid rumors, but I guess I should have posted that....

Google buying Urchin


Google buying Urchin 03/29/2005 07:12 AM
"MOUNTAIN VIEW, Calif. - March 28, 2005 - Google Inc. today announced it has agreed to acquire Urchin Software Corporation, a San Diego, California based web analytics company."

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Google Acquires Urchin Software 03/29/2005 02:05 AM
Google agreed to acquire the Urchin Software Corporation, which makes software to help companies analyze the traffic at their Web sites.

Google Acquires Urchin Software (AP)


Google Acquires Urchin Software (AP) 03/28/2005 11:51 PM
AP - Google Inc. said late Monday it has agreed to acquire Urchin Software Corp., which makes software to help companies analyze the traffic at their Web sites.

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Google to Buy Web Analytics Firm Urchin
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Reuters - Internet search company Google Inc. said on Monday it had agreed to acquire Urchin Software Corp., a Web analytics company, for undisclosed terms.

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Google grabs Web analytics firm Urchin 03/29/2005 11:02 AM
Google Inc. has announced that it has acquired Urchin Software Corp., a Web site analytics system developer. Urchin's software is used by Web site operators to provide data on user experience and allow the optimization of content and Web marketing, the statement said.

Google Announces Purchase of Urchin Web
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Dodgeball.jpg

OK - so first you graduate from Clay Shirky's exclusive school of thought, eat the red pill, drink some koolaid and do something Clay thinks is cool.

Then you use the blogosphere to launch - but you never really achieve critical mass - but that's OK. As long as Cory Doctorow or Xeni think it's cool - you're set. There's not need to achieve positive cash flow or even have more than 2 employees.

Just build up a "little traction" and come up with some cool model like "Stoli Vodka" wants to be your friend. Come here to meet Stoli (or was it Skye?) [NOTE: Eli reminds me that it was Absolut.]

Then just stand back and wait to get bought out. It worked for ODDpost, Flickr and now Dodgeball - who's next?


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'Argyle writes "SiliconValley.com reports that Google has bought Pyra Labs. Pyra Labs is the creator of the Blogger software and runs the blogger.com and blogspot.com services. In weblog fashion, founder Evan Williams reported the news on his weblog in the middle of the Live from the Blogosphere event.'This is one...

Google Buys Web Analytics Company


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Google announced late Monday it will acquire Urchin Software, a developer of analytic solutions for Web sites. Urchin produces tools to track the performance of marketing, examine the user experience and optimize content. Google intends to offer the tools to Web site owners and marketers.

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  • Reuters: Google Acquires Digital Photo Management Company. Web search company Google Inc. said on Tuesday it acquired Picasa Inc., a digital photo management company it hopes will help it to offer services that will differentiate it as it seeks to go public.
  • Intriguing. Google is moving quickly to assemble the pieces of something much more comprehensive than search and advertising. I'm not sure I can see the full outline, though.

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