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Operators Need to Overhaul Pricing Strategies to Kick-Start Europe’s Lagging Mobile Content Market, Says Analysys







Operators Need to Overhaul Pricing
Strategies to Kick-Start Europe’s
Lagging Mobile Content Market, Says
Analysys

Operators Need to Overhaul Pricing
Strategies to Kick-Start Europe’s
Lagging Mobile Content Market, Says
Analysys
12/19/2004 03:08 PM

The Western European mobile content market has been slow to take off, reaching just EUR2.3 billion in 2003, well behind Japan and Korea. Revenues could reach EUR15.0 billion by 2009 if operators resolve pricing and billing issues. New services are taking centre stage, such as mobile music, video clips and downloadable information applications. Java will increasingly displace SMS and WAP as the method of delivery for text-based information. Report includes forecasts for service adoption, spend, ARPU and revenue in France, Germany, Italy, Spain, Sweden, the UK and Western Europe as a whole. [PRWEB Dec 19, 2004]




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Operators Need to Overhaul Pricing Strategies to Kick-Start Europe’s Lagging Mobile Content Market, Says Analysys

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Grok Description matches for Operators Need to Overhaul Pricing Strategies to Kick-Start Europe’s Lagging Mobile Content Market, Says Analysys
GrokA matches for Operators Need to Overhaul Pricing Strategies to Kick-Start Europe’s Lagging Mobile Content Market, Says Analysys

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Operators Need to Overhaul Pricing Strategies to Kick-Start Europe’s Lagging Mobile Content Market, Says Analysys

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