Airtel to give 6 lakh mobile phone connections in Jammu & Kashmir

Grok Headline matches for Airtel to give 6 lakh mobile phone connections in Jammu & Kashmir

New connections: Airbus, SITA INC and
Tenzing to jointly offer in-flight
mobile phone and broadband Internet s

New connections: Airbus, SITA INC and
Tenzing to jointly offer in-flight
mobile phone and broadband Internet s 07/23/2004 06:21 AM
TravelDailyNews.com Jul 23 2004 11:04AM GMT

If Airtel is going to give away the
whole money to prime min

If Airtel is going to give away the
whole money to prime min 08/14/2004 07:55 AM
TechTree Aug 14 2004 11:43AM GMT

Mobile Phone is a Day to Day Need for
Everyone to Stay Connected with Their
Loved One's. Mobile Phone Chargers from
BB-shopping Helps to Connect More to
Them

Mobile Phone is a Day to Day Need for
Everyone to Stay Connected with Their
Loved One's. Mobile Phone Chargers from
BB-shopping Helps to Connect More to
Them 02/05/2005 09:23 PM
BB-Shopping helps you buying best quality and long life Mobile Phone Chargers for dufferent Models and Variants of Mobiles. [PRWEB Feb 3, 2005]

The Chinese mobile phone industry's
shipment volume rose 64.2% year on year
to reach approximately 65.2 million
units as the PAS mobile phone shipment
broke a record high

The Chinese mobile phone industry's
shipment volume rose 64.2% year on year
to reach approximately 65.2 million
units as the PAS mobile phone shipment
broke a record high 06/11/2004 03:15 AM
Research and Markets are delighted to announce the addition of The Chinese Mobile Phone Industry, 1Q 2004 and Beyond to their offering [PRWEB Jun 11, 2004]

Quick-'n-Dirty methods to determine
which competing label is better: "Cell
Phone" or "Mobile Phone"?

Quick-'n-Dirty methods to determine
which competing label is better: "Cell
Phone" or "Mobile Phone"? 04/28/2004 11:39 AM

On the SIGIA-L mailing list, Stephanie Berger recently asked: "My cohorts are not sure whether to use "cell phone" or "mobile phone". Any evidence that one is better than the other, or one is used more often than the other?"

This is a good example of the kind of labeling questions information architects face all the time. The answer to these labeling questions will depend on the target audience (a better label for whom?), on business requirements (maybe the business want to promote one term over the other) and on the context in which the label will be used.

I'll discuss the conversation that followed here and afterwards point to some useful tools for if you have a labeling question yourself.

Andres Sulleiro: "Without any empirical data I will go with my own opinion. [...] A quick survey of the phone carriers seems to suggest that "wireless" (as in "wireless phone", "wireless customer") is most common among US carriers, though you see some references to "mobile" as well. T-mobile, a European company, uses "mobile" which is more common in Europe as well as being the name of the carrier."

Method: check what other websites call it.

Jason Cho: "I think "cell" is more widespread in the US as Andrés noted. "Call my mobile" can sound pretentious to Yankee ears. But I would think everyone understands the term "mobile" on a business card."

Method: personal experience.

Peter Van Dijck (and others): "Google for "cell phone" (including quotes): 6,230,000, Google for "mobile phone": 6,360,000. Looks like a tie, assuming your audience is similar. Just pick one and make sure your search engine knows both terms."
Christina Wodtke: "Y ahoo for cell phone : 16,800,000, yahoo for mobile phone: 21,200,000. What does this really tell you? you'd have to know who each engine indexes, how much of the web, etc.. better to use a magic 8 ball. ;-)"

Method: check popularity of the terms on the web.

Peter Van Dijck: "My next step would be to find out what people search for on your site,
or if not available, on the web (assuming that's more or less your audience). Google adwords can help."

Method: Find out what people (preferably your target audience) search for.

Dave: "I like "mobile" for the reason that Christina stated (forward compatibility); USers and non-USers will equally understand it. Also, it is more interoperable w/ most of the vCard based addressbook programs out there. I don't know any that are using "cell" or "cellphone" ... I also like the clear and easy two word approach of "mobile phone" ... I'm always wanting to say "cellphone" where "cell phone" is really the more correct version. "cell" though just doesn't feel like a real word b/c the "cell" doesn't fit a meaning to me. I know what it means if I am forced to think about it, but it really doesn't mean anything to me at all."

Method: personal experience, check what software programs use.

Christina Wodtke: "> As can Ove rture's keyword tool (couldn't find URL straight away).

You also might consider some adaptation of the freelisting technique on a subset of your target. E.G., a write in survey: what portable electronics do you own, then analyze for use of "cell phone" and mobile phone".

Method: freelisting technique.

Eric Reiss: "Having worked closely with several telecommunications companies, including Tellabs (US), Nortel (Canada), ADVA (Germany), and NetTest (Denmark), this discussion is one I've heard before. Europeans generally don't recognize the term "cell phone." North Americans seem to accept both "cell" and "mobile." ATT insists on promoting the term "wireless." In most instances, we've agreed on the word "mobile" since it is understood by the widest audience. Nortel, for instance, used "cell" almost exclusively until the late 90s, but now leans toward "mobile." I think there is a trend here."

Method: ask the subject matter experts.

Pabini Gabriel-Petit: "There's also Wordtracker.
[...]
In this vein, you might try just walking up to people, holding up your cell/mobile phone, and asking them what they call it."

Method: Analyze what people search for.

Method: Find out what labels your users use.

Quick-'n-Dirty methods to determine which competing label is better.

So, as a review, here are some of the methods used to determine which label is better.

1. What do you think?
Method: personal experience/insights.

2. What do your users think?
Method: freelisting technique.
Method: Find out what labels your users use: show them the item you're trying to label and ask them what it is. (You could build an online tool for this).
Method: Find out what people (preferably your target audience) search for / check popularity of the terms on the web. Ove rture's keyword tool. Google adwords. Wordtracker. Google and Yahoo both list how often a term is used on the web (use quotes around your terms!).

3. What do the experts think?
Method: ask the subject matter experts.
Method: check what other websites/software call it.

Gotcha's: be careful when using these techniques. You are looking for a label that works for your audience and your business requirements. Most of these techniques use audiences that may be very different from yours, and most are indicative only (ie: they're not hard science). Use your judgement.

Siemens mobile kicks off summer with the
launch of its next-generation MMS CX65
mobile phone

Siemens mobile kicks off summer with the
launch of its next-generation MMS CX65
mobile phone 06/30/2004 07:55 AM
AME Info Jun 30 2004 11:19AM GMT

Killer Mobile Releases Controversial
Mobile Phone Program - "Save Jimmy!"

Killer Mobile Releases Controversial
Mobile Phone Program - "Save Jimmy!" 01/05/2005 04:34 AM
Killer Mobile (killermobile.com), a mobile phone software development company released what is quickly becoming a controversial program targeted at young, tech savvy men - a program aptly titled "Save Jimmy". Save Jimmy is a program that can run on any MIDP 2.0 compliant mobile phone that allows the user to input specific information on their significant other's menstrual cycle and in turn receive daily alerts as well as view a calendar with information regarding which days are "Safe" to not use a condom. [PRWEB Jan 5, 2005]

Free mobile phone advertising for Irish
pubs now available on Ireland Pub Guide
- Mobile Edition.

Free mobile phone advertising for Irish
pubs now available on Ireland Pub Guide
- Mobile Edition. 06/23/2004 02:36 AM
A new free advertising service is now available for pubs throughout Ireland. Publicans can freely advertise their premises to one of the largest audience of people looking for things to do in Ireland, both on the web and now on their mobile phone at http://mobile.irelandpubguide.com. [PRWEB Jun 23, 2004]

Mobile Phone Tracking Success Story for
Locate Mobiles.com and Trace A
Mobile.com (featureXpress)

Mobile Phone Tracking Success Story for
Locate Mobiles.com and Trace A
Mobile.com (featureXpress) 04/12/2004 08:57 AM
featureXpress - Mobile Phone Tracking sites Locate Mobiles.com and Trace A Mobile.com report huge increase in subscriptions

Motorola E398 Music Mobile Phone
Exclusive on T-Mobile

Motorola E398 Music Mobile Phone
Exclusive on T-Mobile 08/27/2004 01:23 PM
I4U Aug 26 2004 11:05AM GMT

Tavros Mobile Begins European Soccer
Coverage for Mobile Phone Network
Distribution to End User Handsets

Tavros Mobile Begins European Soccer
Coverage for Mobile Phone Network
Distribution to End User Handsets 12/24/2004 12:26 PM
Tavros Mobile Announces the availability of European Soccer News, direct to your Mobile Phone Handset! The latest soccer scores, goal updates as they occur, and news, on an ongoing basis. All of this for one low monthly fee. This new service is in addition to the latest java games, ringtones, and other original mobile content for users to download to their mobile phones. [PRWEB Dec 23, 2004]

AirG Liberates Mobile Phone Users in
Iraq: AirG Launches Interactive Mobile
Community ‘MonAmi’ on Iraq’s First GSM
Mobile Network

AirG Liberates Mobile Phone Users in
Iraq: AirG Launches Interactive Mobile
Community ‘MonAmi’ on Iraq’s First GSM
Mobile Network 04/09/2005 03:48 AM
AirG, the global leader in powering mobile communities announced today that its mobile friend finder service MonAmi is now available to customers in Iraq. [PRWEB Apr 9, 2005]

"E-mail Addresses It Would Be Really
Annoying to Give Out Over the Phone"

"E-mail Addresses It Would Be Really
Annoying to Give Out Over the Phone" 08/28/2004 02:53 AM

Phone giants give birth to Super 3G

Phone giants give birth to Super 3G 01/04/2005 01:00 PM
silicon.com Jan 4 2005 2:49PM GMT

Mobile-Ticketing - Delivery On Mobile
Phone

Mobile-Ticketing - Delivery On Mobile
Phone 09/17/2004 02:33 PM

Mobile-Ticketing - Delivery On Mobile
Phone

Mobile-Ticketing - Delivery On Mobile
Phone 09/17/2004 08:17 PM
Slashdot Sep 17 2004 10:11PM GMT

T-Mobile: UK will get Windows Mobile
smart phone

T-Mobile: UK will get Windows Mobile
smart phone 09/09/2004 09:12 AM
Smart Digital Assistant on its way

Kameleon Mobile Technologies Launches
Innovative "Blue Spot" Technology
Connecting On-the-Go Mobile Phone Users
To Rich Multimedia Advertising Content
With Just-One-Click.

Kameleon Mobile Technologies Launches
Innovative "Blue Spot" Technology
Connecting On-the-Go Mobile Phone Users
To Rich Multimedia Advertising Content
With Just-One-Click. 03/14/2005 05:24 PM
Kameleon Mobile Technologies "Blue Spots" can be placed in theaters, retail stores, point of sale displays, and outdoor billboard locations. With just one click the mobile consumer can get enhanced product information when and where he's near the point of sale, offering advertisers and brands a unique, patented new way to reach customers, and add incentive to purchase. [PRWEB Mar 10, 2005]

Cell Phone Ringtones Give Music Industry
Another Headache

Cell Phone Ringtones Give Music Industry
Another Headache 05/23/2004 12:09 PM

McSweeney's Internet Tendency: E-mail
Addresses It Would Be Really Annoying to
Give Out Over the Phone.

McSweeney's Internet Tendency: E-mail
Addresses It Would Be Really Annoying to
Give Out Over the Phone. 08/28/2004 04:46 AM
E-mail Addresses It Would Be Really Annoying to Give Out Over the Phone

mcsweeneys.net/links/lists/27MichaelWard.html
track this site | 3 links

LG ups PC capacity to one lakh per annum

LG ups PC capacity to one lakh per annum 07/04/2004 05:22 PM
NewIndPress Jul 4 2004 8:49PM GMT

PC Market Up 23% At 8.2 Lakh Units In Q1

PC Market Up 23% At 8.2 Lakh Units In Q1 05/25/2004 08:59 PM
Financial Express May 26 2004 1:26AM GMT

PC sales touch 30 lakh in FY04

PC sales touch 30 lakh in FY04 07/06/2004 01:41 PM
The Hindu Business Line Jul 6 2004 4:47PM GMT

PC sales cross 30 lakh mark

PC sales cross 30 lakh mark 07/06/2004 10:16 PM
The Hindu Jul 7 2004 2:40AM GMT

PC sales touch 12.58 lakh units in H1

PC sales touch 12.58 lakh units in H1 01/06/2004 07:59 AM
Silicon India Jan 6 2004 7:44AM ET

HCL Crosses 1 Lakh-PC Mark in India: IDC
Report

HCL Crosses 1 Lakh-PC Mark in India: IDC
Report 06/03/2004 03:33 PM
Channel Times Jun 3 2004 7:14PM GMT

Top Legal It Group Chooses Metamessage
to Give Mobile Attorneys Wireless Access
to Interwoven Worksite Via Bla

Top Legal It Group Chooses Metamessage
to Give Mobile Attorneys Wireless Access
to Interwoven Worksite Via Bla 02/17/2004 02:39 AM
PA News via The Scotsman Online Feb 17 2004 7:16AM GMT

Airtel launches KBL

Airtel launches KBL 08/09/2004 04:21 AM
TechTree Aug 9 2004 8:39AM GMT

BSE Updates on Airtel

BSE Updates on Airtel 04/06/2005 11:23 PM
TechTree Apr 7 2005 3:16AM GMT

Airtel Gets Student-friendly

Airtel Gets Student-friendly 12/27/2004 08:51 AM
TechTree Dec 27 2004 11:54AM GMT

Airtel Fuels Talk

Airtel Fuels Talk 12/29/2004 12:06 PM
TechTree Dec 29 2004 3:09PM GMT

Airtel is a pocket-leech

Airtel is a pocket-leech 08/15/2004 04:23 AM
TechTree Aug 15 2004 8:50AM GMT

Airtel Launched in NE, Assam

Airtel Launched in NE, Assam 03/31/2005 11:46 AM
TechTree Mar 31 2005 3:53PM GMT

Airtel goes flexi-recharge for UP and
Uttaranchal

Airtel goes flexi-recharge for UP and
Uttaranchal 07/21/2004 09:34 PM
TechTree Jul 22 2004 1:40AM GMT

You Know You Use Your Mobile Phone Too
Much When...

You Know You Use Your Mobile Phone Too
Much When... 02/11/2004 01:32 PM
According to a new study in Australia, answering mobile phones is more enjoyable than sex for nearly half of all people who took the survey. Is it just me, or are these people probably doing something wrong? Of course, for some, they seem to believe that the mobile phone enhances their sex life: "10 per cent of men think sending risque photos by mobile enhances their love life. Only 5 per cent of women agree." One thing that people do agree on, is that mobile phones seem to make people less courteous. I guess that's what happens when people start having less sex.

Is the mobile phone the new PC?

Is the mobile phone the new PC? 06/04/2004 05:35 PM
PC Plus UK Jun 4 2004 9:54PM GMT

Now Here's a Mobile Phone

Now Here's a Mobile Phone 06/10/2004 06:35 AM
You can take it with you: A wireless conference phone goes where the action is.

Mobile Phone TV?

Mobile Phone TV? 09/10/2004 08:18 PM

T-Mobile unveils Wi-Fi PDA-phone

T-Mobile unveils Wi-Fi PDA-phone 06/28/2004 11:44 AM
Sports slide out keyboard too
Grok Description matches for Airtel to give 6 lakh mobile phone connections in Jammu & Kashmir
GrokA matches for Airtel to give 6 lakh mobile phone connections in Jammu & Kashmir

Airtel to give 6 lakh mobile phone connections in Jammu & Kashmir

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