IAB US questions plans for UK audience measurement standard

Grok Headline matches for IAB US questions plans for UK audience measurement standard

Audience-measurement bugs track
watermarks in soundtracks

Audience-measurement bugs track
watermarks in soundtracks 04/12/2005 03:56 AM
Cory Doctorow: Ed Felten blogs about a new audience measurement technique. Instead of using viewing journals (which only report on what people think they should be watching) or set-top boxes (which only report on what people leave their sets tuned to), the new technology pays sample listeners to wear an audio-bug. The bug is sensitive to audio watermarks in the soundtracks of programs that are around you, so that it actually logs what you listen to, not what you report or what you leave your set tuned to. Ed points out some likely consequences of this more accurate metric:

...[B]y measuring what people actually hear, the technologies will strengthen advertisers' incentives to deliver ads in ways that defeat the standard measures we use to skip or avoid them. No longer will advertisers measure attempts to deliver audio ads; now they'll measure success in delivering sound waves to our ears. So we'll hear more and more audio ads in captive-audience situations like elevators, taxicabs, and doctors' waiting rooms. Won't that be nice?

Link

Lawsuit questions IBM's ownership of
EPAL standard

Lawsuit questions IBM's ownership of
EPAL standard 06/10/2004 01:07 PM
A lawsuit filed against IBM Corp. this week in a Canadian court calls into question IBM's ownership of EPAL (Enterprise Privacy Authorization Language), a programming language for creating data privacy policies on computer networks.

State questions Microsoft search plans

State questions Microsoft search plans 04/14/2004 07:45 PM
Massachusetts investigates whether the company is unlawfully wielding its desktop dominance in its plans to enter the search engine market.

E-Commerce Standard Plans Made Public

E-Commerce Standard Plans Made Public 01/29/2003 01:01 PM
OASIS releases a public draft of the Universal Business Language schemas, which it hopes will become a legal standard for international trade.

Google’s Library Project: Questions,
Questions, Questions

Google’s Library Project: Questions,
Questions, Questions 01/03/2005 07:10 PM

Linux Standard Base 2.0 promises a
common runtime standard

Linux Standard Base 2.0 promises a
common runtime standard 12/22/2004 01:44 AM
The Free Standards Group's (FSG) Linux Standard Base specification is an attempt to prevent the Linux marketplace from fragmenting by specifying a runtime environment where applications compiled for different distros can run install and run seamlessly.

Bersoft Image Measurement v3.1

Bersoft Image Measurement v3.1 01/01/2004 11:13 AM
Bersoft Image Measurement is intended to measure length, angle, segments, perimeter and area in digital images. It can be used in multiple scientific disciplines. It also can export matrixes (Exporting RGB values) with the decimal or hexadecimal values of the image pixels. [Shareware $399.00 2.79 MB]

Tool: The Big Three of Web Site
Measurement

Tool: The Big Three of Web Site
Measurement 10/08/2002 07:10 AM
Baseline Oct 4 2002 9:25PM ET

Coverage Measurement and Profiling

Coverage Measurement and Profiling 09/16/2004 05:07 AM
It is easier to optimize correct code, than correct optimized code.--Yves Deville

Group standardizes app performance
measurement

Group standardizes app performance
measurement 04/07/2005 12:33 PM
A group of vendors have joined forces to define a measure of user satisfaction with application performance.

Microsoft VP Champions a New System of
Measurement

Microsoft VP Champions a New System of
Measurement 02/10/2004 02:52 AM
Information worker boss Jeff Raikes is pushing for economists to stop focusing on 'outputs,' and, instead, examine 'outcomes.'

An audience of one

An audience of one 07/06/2004 01:54 AM
USA Today Jul 6 2004 6:08AM GMT

First Direct Measurement of Solitary
Star's Mass Since the Sun

First Direct Measurement of Solitary
Star's Mass Since the Sun 07/19/2004 01:13 AM

IDA unveils measurement criteria for
nationwide 3G rollout

IDA unveils measurement criteria for
nationwide 3G rollout 07/30/2004 12:09 PM
Channel NewsAsia Jul 30 2004 3:41PM GMT

Java Execution Time Measurement Library

Java Execution Time Measurement Library 05/22/2004 06:51 PM
Initial Release

Internet Traffic Measurement in Complex
Networks

Internet Traffic Measurement in Complex
Networks 07/20/2002 06:03 AM
A description of the F.L.A.V.I.O tool for tracking and graphing network traffic using ASCII files and MySQL.

How to Get Out of the Audience and Onto
the Stage

How to Get Out of the Audience and Onto
the Stage 08/17/2004 09:13 PM
caterina's got great advice for anybody who wants to become a speaker

Your Audience Is Showing

Your Audience Is Showing 10/28/2003 11:06 PM
I don't want you to think this post is about you. It's about you. But not you. You. And you. But not you. Our you who art in you hallowed you that you... Or you. It's just -- this weblog,...

Target Audience

Target Audience 09/09/2004 02:01 AM
JR Conlin: Yo’ product weenies, pay attention: Influencers use weird crap.

Understanding Your Web Audience

Understanding Your Web Audience 11/07/2002 11:50 AM

HANDBOOK of Dynamic Force, Pressure, and
Acceleration Measurement

HANDBOOK of Dynamic Force, Pressure, and
Acceleration Measurement 07/23/2004 06:25 AM
HANDBOOK of Dynamic Force, Pressure, and Acceleration Measurement
http://link.abpi.net/l.ph p?20040720A1

Professional Dynamic Measurement Handbook Now Available for Download from Endevco. The popular 200+ page "HANDBOOK of Dynamic Force, Pressure, and Acceleration Measurement" can now be downloaded from Endevco's Web site. Information contained in the handbook provides a competitive edge for companies that design or are dependent on measurement systems for test or control applications.

NetRatings Bags Site-Centric Measurement
Firm

NetRatings Bags Site-Centric Measurement
Firm 12/23/2003 11:46 AM
Technology Marketing Dec 23 2003 10:38AM ET

W3C Supports the URI Standard and IRI
Proposed Standard

W3C Supports the URI Standard and IRI
Proposed Standard 02/01/2005 08:54 PM
2005-01-26: W3C is pleased to announce its support for two publications that are important for Web addressing and increase the international reach of the Web. The documents are coordinated efforts of the Internet Engineering Task Force (IETF) and W3C. Read the press release. (News archive)

Measurement Computing Debuts 8-channel,
USB Thermocouple Input Device

Measurement Computing Debuts 8-channel,
USB Thermocouple Input Device 04/06/2005 08:31 PM
Embedded Star Apr 7 2005 12:58AM GMT

Measurement Computing Joins LXI
Consortium for LAN-based Test Systems

Measurement Computing Joins LXI
Consortium for LAN-based Test Systems 01/06/2005 09:48 PM
Embedded Star Jan 7 2005 1:57AM GMT

The Internet Gives You An Unlimited
Audience, Use It!

The Internet Gives You An Unlimited
Audience, Use It! 09/25/2004 11:53 AM
Macon Area Online Sep 25 2004 2:38PM GMT

Targeting Your Internet Audience

Targeting Your Internet Audience 07/07/2004 11:06 AM
OfficialSpin Jul 7 2004 3:22PM GMT

In Class, the Audience Weighs In

In Class, the Audience Weighs In 04/28/2004 07:02 PM
Professors equipping their students with wireless keypads for classroom give-and-take say they make classes come alive.

Audience estimates simply won't do

Audience estimates simply won't do 05/17/2004 02:55 PM
newmediazero May 17 2004 6:49PM GMT

MEMSense Announces the Commercial
Release of the Nano Inertial Measurement
Unit

MEMSense Announces the Commercial
Release of the Nano Inertial Measurement
Unit 01/07/2005 04:14 AM
The Nano IMU, the worlds smallest IMU has been commercially released in the US and Japan. [PRWEB Jan 7, 2005]

Sponsors, speakers, panels, audience

Sponsors, speakers, panels, audience 05/07/2004 01:39 PM

Supernova and the recently announced Web 2.0 conference are throwbacks to the priorities of old conferences, of the eighties and nineties: sponsors, speakers, panels, audience.

Execs from high tech companies pay sponsorship fees, not disclosed, and guarantee that the content is paid advertising and that nothing real is said on stage. If you don't pay the sponsorship fee, you don't get a speaking slot. If you offend a sponsor, you don't get invited back.

These conferences are all spin, and empty bluster.

The organization of the conferences, with speakers and panels, guarantees that the audience falls asleep or is frustrated, waiting to make their point until they get to ask questions at the end of the session. Questions. What a silly concept. Look in the room. It's pretty likely the people who know the most are in the "audience."

By the end of the day people are in the hallway or outside, talking to each other, and when that gets boring, talking on cell phones.

Now that they have WiFi, at least there's an outlet for the audience's ideas, their blogs.

But as we learned at BloggerCon II, it's totally possible to do a conference without sponsors, without speakers, panels, without an audience. In this model, the rooms are full to capacity and even though there's WiFi, there was hardly any time to post to blogs. You can steal the design for this conference. And if you do, sign me up, I want to be there.

If you really want to get the most out of people's time, switch models. You don't need the money from the sponsors, and you don't need speakers, and you surely don't need an audience.

The Death Of Captive Audience
Advertising

The Death Of Captive Audience
Advertising 08/02/2004 04:42 AM
It's amazing how slowly it takes folks like advertising execs to catch on sometimes. For the past five years, plenty of people have realized that there was so much content out there that people were learning to only deal with content they wanted. What that means is that dumb ads that no one cares about don't work at all. Advertising needs to be content that people want to see or interact with. It's not about forcing people to see your ads any more, but about making people want to see your ads. Of course, if you don't realize this, then the rise of the internet, video games, and DVRs seems scary, because it takes away from the way things have been done in the past. However, the folks who do realize this, know that this isn't scary at all, but a huge opportunity to create better content that has a higher likelihood of actually having an impact on the target audience.

New Wares, Audience Dwindling At
Macworld

New Wares, Audience Dwindling At
Macworld 01/17/2004 10:39 PM
By Glenn Fleishman (Seattle Times via MyAppleMenu)

In India's Spotlight, He Was Both
Director and Audience

In India's Spotlight, He Was Both
Director and Audience 05/22/2004 08:31 AM
In the six years that Atal Bihari Vajpayee led the India, some of the fundamental traits that had defined the country for decades shifted.

Hits or Misses: Who is Your Website's
Audience?

Hits or Misses: Who is Your Website's
Audience? 06/21/2004 09:25 AM

Radio 2 attracts record audience

Radio 2 attracts record audience 07/29/2004 09:59 AM
BBC Radio 2 attracts an extra 530,000 listeners to reach a record audience of 13.43 million, figures show.

Oprah Winfrey Gives Cars to Audience
(AP)

Oprah Winfrey Gives Cars to Audience
(AP) 09/13/2004 12:55 PM
AP - Talk show host Oprah Winfrey celebrated the premiere of her 19th season Monday by surprising each of her 276 audience members with a new car.

When the Audience is the Producer: The
Art of the Collaborative Webl0g

When the Audience is the Producer: The
Art of the Collaborative Webl0g 06/04/2004 05:53 AM
When the Audience is the Producer: The Art of the Collaborative Weblog
http://journalism.utexas.edu/onlinejournalism/audienceproducer.pdf

When the Audience is the Producer: The Art of the Collaborative Weblog (): A research paper from University of Texas at Austin: Collaborative group weblogs, which rely on the participation of tens of thousands of members for their content, are often cited as a format of journalism that is new and untapped. In the English language, the most popular and respected practitioners of this format are MetaFilter, Plastic, Kuro5hin, and Slashdot. This paper analyzes these four weblogs to determine how each balances audience fhriedoms and administrative control in their efforts to increase participation and interactivity without chaos. [ PaidContent.org News Day June 1, 2004]

Power Measurement Appoints David
Jackson, District Sales Manager for
Michigan

Power Measurement Appoints David
Jackson, District Sales Manager for
Michigan 04/10/2005 05:49 AM
BC Technology Apr 10 2005 9:29AM GMT
Grok Description matches for IAB US questions plans for UK audience measurement standard
GrokA matches for IAB US questions plans for UK audience measurement standard

IAB US questions plans for UK audience measurement standard

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