Connections are OptionsConnections are OptionsConnections are Options 07/09/2004 12:02 AM Tim Oren reacts to my last post and rants on Reed's Law: But, I'm going to call foul on Ross' handwaving citation of Reed's Law as an antidote to Sarnoff's broadcasting formulations. Let's get one thing straight: Reed's Law is... This is a GrokNews Entry: (what is grok?)Connections are OptionsGrok Headline matches for Connections are Options"Connections...""Connections..." 06/17/2004 11:32 AM NAA Connections Day TwoNAA Connections Day Two 01/22/2004 03:15 AM Hmmm... I have mixed feelings about the second day of the NAA Connections meetings... Where should I start? I guess I'll start with the fact that the official NAA blog hasn't been updated to actually reflect anything happening at the conference on Monday. It jumped from Sunday to an advertisement for the Tuesday session. There are any number of reasons for this, but I think a big reason for this is that the whole "we'll blog the conference" was a good idea, but isn't really something traditional newspaper people understand, so they haven't committed to it. For example, they asked people to participate on the blog, but didn't actually tell anyone the URL or tell them how to add an entry... just a thought. The blog was most likely an addition thrown into the mix at the last minute without any real understanding of how to use it. Anyways, I attended a few sessions today: • Fighting for Recruitment Revenue - This was an hour or so presentation by Mark Mehler and Gerry Crispin, the guys behind CareerXRoads. Great presentation. Probably the most well presented stuff all day. Gerry and Mark presented the results of their latest study on Hiring Practices (which is supposed to be online here, but isn't according to Safari... actually, it looks like that's a redirect to a download of a Word Doc) [Press Release] and interjected their thoughts and answered questions from the audience throughout. Great overview of what Gerry and Mark see as 'leading indicators' in the hiring space, and some great actionable information for the recruitment space. • Future Focus: Trends that Will Shape Online Real Estate Revenue (not online anywhere that I can find) - Very good panel. Very good. Panelists were: Bob Birkentall, Tribune Co. Real Estate Strategy Manager, Robert Kempf, Cape Cod Times Internet Business Development Manager, and Dave Coglizer, eBay. The Moderator was Tony Lee, Editor in Chief and General Manager, The Wall Street Journal Online Network. The panel presented the 10 trends they see shaping the future of the real estate market. They were: Trend 1: Home Sellers Take Control - Every aspect of sales
will be measured and sales channels that don't produce sales will get
eliminated from the marketing and advertising budgets of home sellers.
If an advertising channel's results aren't tracked and reported, it
doesn't exist. • Competin g Against New Threats - What a waste of my time... but not because the content and presentation wasn't useable, mainly because of the fact that the panelists are probably 10 times more technologically savvy than the newspaper business. The panelists were Mark Pincus, co-founder and CEO of Tribe Networks Inc, Mike Downey, director of business development, Overture Services, and Dan Finnigan, executive VP and general manager for Yahoo! HotJobs. Mark presented Tribe.net well, but I honestly think 95% of the audience had no idea what he was talking about... Mike told us that Overture wasn't a competitor to local newspapers, but rather that we were a desired partner, and Dan talked, but about what I honestly can't remember (he wouldn't speak into his microphone). My favorite quote from Mark was that "newspapers don't have a chance in local search". Whether that's true or not, I couldn't tell you, but hearing Mark say it at a newspaper conference was funny. I can tell you that newspapers on a national level don't have a chance to compete with the likes of Google or Yahoo in the local search market, but there's no telling that someone out there couldn't build a model that works in their own market. I could see NYTimes Digital putting together something that worked for Boston, or WPNI putting together a solution for D.C. You just never know, 'till it happens. Overall, this panel wasn't very useable... The audience didn't ask any questions, and that's always a sign of disconnect between the panelists and their topics, and what the audience is looking to hear. I for one would have much rather heard about how newspapers can compete with the likes of online yellow pages (especially considering that Superpages is really expanding into the local online market again) or ways to compete against HotJobs or Monster rather than hearing about how they 'want to partner with newspapers'. The topic was "competing" and the panel didn't deliver. I will say that it was great to meet Mark at Tribe.net, and I'm hoping we'll be able to talk again soon. I didn't attend two sessions because they ran concurrently to the ones I did attend: Ultra-lo cal Content and Services and Ultimate Election Coverage. These two sessions also seemed to focus on content rather than on advertising, and thus I was more interested in the other meetings/presentations I attended. I'm really looking forward to the "New Online Business Plans from NAA New Media Fellows" presentation on Tuesday and "Registration Revisited" Sorry this blog report isn't more full-featured, but it's been a long day folks... I sure wish the NAA New Media folks were really blogging the conference, but instead they're showing that 'newspapers don't get blogs' -- something I hear all the time from my friends that know blogs... NAA Connections Day ThreeNAA Connections Day Three 01/22/2004 03:13 AM The last day of Connections was really just more of the stuff you've read in my past two accounts of my experiences at the conference. I attended fewer sessions on Day Three than I did during the other two days, I think mainly because I realized (or percieved) that I wasn't really getting anything out of the sessions. The two sessions I did attend on day three really were worth attending though. I attended the Buzz Sessions meetings and a one entitled Registration Revisited. I also spent time meeting with vendors, other online newspaper people from similar markets and clients. This third day was much more enjoyable and productive than the first two... Buzz Sessions: The Buzz Sessions were five small group discussions with topics like Print to Web (taking newspaper display ads and putting them online), Creating spanish-language websites, Essential website redesign, Multimedia (and how to use it), and one other topic (that I can't remember). I sat in on two of the five little groups: Print to Web and Multimedia. Both were great little discussions. The overall thing I take away from the meeting was that newspapers are really trying to figure out how to use the distribution channel that the internet is as a way to really transform themselves from just 'printed newspaper companies' into 'content and delivery' companies. Every size and every shape of newspaper was represented in these buzz sessions and a lot of great sharing took place. On the topic of Multimedia, there are some really cool things going on out there, if you take notice... For example, when SignOnSanDiego.com was putting pictures and movies of the wild-fires that afflicted Southern California this summer... did you know that they found cell-phone camera phones the easiest and most manageable technology solution for getting that content back to the newsroom for production and posting online? Not some $20,000 or $100,000 video set-up. A bunch of stupid $200 cell-phones with cameras built into them and an army of folks to go take pictures. That ingenuity and creativity in this space really amazes me sometimes... cell-phone camera based movies... such a simple solution for web-ready video... Registra tion Revisited: Wow! Great presentation and by far the most attended and interesting discussion throughout all of Connections. We heard from Belo Interactive, Tribune Interactive and the Arizona Republic's online folks... Belo and Tribune are truly leaders in the online registration field. AZCentral just launched 'lite registration' last September. Belo and TI have been at it for 4 and 3 years respectively. Belo and TI are just now starting to be able to monetize their registration data effectively for advertisers (and are starting to try and figure out how to use their registration to serve their users/online readers). AZCentral is also just starting to sell advertising based on their registration data. The overall feeling I get coming out of the session was that registration is coming to a newspaper site near you soon. If you're local news site doesn't require registration today, trust me when I say that they're thinking very hard about doing it. Very hard... all of them. And when newspapers do it, I can tell you that TV, radio, and almost all other news-content websites will start following. The leaders are doing it. Their readers aren't complaining at all (100 complaints in 1.6 Million registrations in Arizona isn't complaining). It's coming folks. And I dare say paid premium content online is coming next... It's already here in some local news markets. I didn't attend the presentation on The Transformation of Advertising, though I wanted to. I heard that it was all about how TV is going to change... the person that told me that also said that 99% of the presentation had very little to do with that newspaper companies can do to affect TV advertisers... I guess I'm glad I didn't go to that one... I met a lot of great people at Connections, but overall I'm coming away slightly disappointed. My company spent a lot of money to send me out to this conference. I invested a lot of time that could have been spent in front of clients. I expected to really get to learn a lot at this conference, but, in the words of a peer "everything we talked about was 'old-hat'". I sat next to the marketing director of a small paper in Arkansas on the way home, and she was very disappointed too. In her words the conference was "more form that substance". Will I go to next year's Connections? Yes, most likely, but only because it's in Dallas, and I can turn it into a week-long trip to visit clients, not because I think I'll get anything out of the conference. Can I do something to make the conference better for all attending by joining the planning committees? Sure, I think I could, but do I want to? Don't know the answer to that. Making ConnectionsMaking Connections 02/05/2005 09:07 PM Wish you could take over someone's browser to point out a new site? How about using SSH without the terminal and remote-controlling another computer's desktop? This week I have a new Firefox extension that lets you browse tandem, a GUI for SSH, a new version of VNC and more. Admission is, as always, free so join me for a great bunch of downloads. Lockergnome's Net ConnectionsLockergnome's Net Connections 08/16/2004 10:31 AM channels.lockergnome.com/net Keynote's XML ConnectionsKeynote's XML Connections 11/20/2003 12:41 AM Keynote goes one step further than PowerPoint by making it easy to dynamically create presentations from within other applications. By David Miller (O'Reilly Network via MyAppleMenu) The Value of Thin ConnectionsThe Value of Thin Connections 11/19/2003 03:26 PM I've been guest blogging at the Corante Many2Many site and just posted an entry on how non-rich connections enable social networks.... A possible fix for slow SSH connectionsA possible fix for slow SSH connections 03/31/2005 11:48 AM I noticed that while SSHing to some of my servers at work that connections where taking forever. The few severs I could actually connect to would take over two minutes to connect to before I would get a password prompt. Other... New connections: the progressive and the
|
Also check out: |