SEM and Reputation Management

Grok Headline matches for SEM and Reputation Management

Corporate Reputation Management 2004

Corporate Reputation Management 2004 01/22/2004 03:30 PM
marcus evans Jan 22 2004 7:24PM GMT

Blogs, Voice, and Reputation

Blogs, Voice, and Reputation 06/22/2005 02:19 AM

So last week I was lucky enough to have dinner with the Scan 3 – Alane, Alice, and George of It’s All Good fame. If you read their blog, you know how dinner was. Lively, fun, entertaining, and most interesting. They’re exactly like they seem in their writing, which I’ve found to be true of most bloggers who give good voice. If you have the chance to be in the same room with the three of them, I highly recommend it. I can’t say enough about the level of understanding these folks have about libraries, where we need to be, and how we need to get there.

Then I was given a whirlwind tour of the OCLC Research team’s digs and even their actual research. They’re working on some very cool stuff, some of which we’ll start seeing out in the wild very soon. I wish I could have spent more time with every person I met there and heard more about their various projects, but I had to catch a plane home.

It was a most interesting experience for me because I’ve always had a love/hate relationship with OCLC. They’re the 800–pound gorilla in the room for me, kind of like libraryland’s Microsoft. But over the last couple of years, I feel like I’ve been watching a transformation, an evolution of the gorilla. It’s not that they didn’t have smart or dedicated people in the past, because they did. From the sidelines, it looks to me like OCLC is finally looking outwards instead of inwards, that they’ve noticed there’s a whole web thing going on out there and that ultimately, they (in particular their member libraries) need to be part of it.

This is best exemplified by Lorcan Dempsey, his blog, and his mantra that OCLC needs to make its data work harder, the way Amazon and Google do. I first took this new attitude seriously when they released the Environmental Scan, even more so when Open WorldCat was released. For years I was mad at them for keeping WorldCat so closed and isolated, so this was a most welcome change. It seems like now all of those smart and dedicated people are thinking bigger, more collaboratively, and just more expansively than they have in the past. That’s a Martha Stewart good thing, bolded, italicized, and underlined. Last week they announced the e-serials pilot project to expose full-text electronic journals in WorldCat and the just-announced ‘Ask-a-Libra rian’ pilot in WorldCat, and just wait until you see the WorldCat wiki (it’s too-damn-cool, and it should rock hard).

While you’re at it, check out Thom Hickey’s blog Outgoing, and you’ll see the rest of one of the two best employee blog implementations in libraryvendorland (the other being the Talis employee blogs). I can’t believe more library vendors aren’t doing this, but they’ve got two great models to help get them started. In addition, employees from both companies often leave comments on my site or send me email asking questions or further exploring issues I’ve raised, and I know they do this on other sites, too. I feel like they’re really listening (not just to me because I’m not so egotistical as to think they need to be, but just that they’re listening overall) and thinking about what’s being said about their products and services out in the big, wide world [web]. If someone takes the time to write about something your company did or said (or didn’t do or didn’t say), it says a lot when you respond to them on their own site. All library vendors (and libraries) should be tracking what’s said about them in the blogosphere via RSS (another point I stress in my presentations).

So, why am I telling you all of this? For a few reasons. This post is aimed at several different audiences.

1. The marketing/PR folks at OCLC: I have no idea how or why the Scan 3 were able to start blogging outside of OCLC’s site, and I have no idea how you feel about it, but hopefully you know that their blog is worth its weight in gold several times over. This one blog has done a world of good to rehabilitate OCLC’s reputation and humanize your organization. More people talk about OCLC, point to what OCLC is saying, and follow what OCLC is doing (and give you free advertising for it) because of the honest and direct voices on It’s All Good. I actually use them as a case study in my blogging presentations. I have no evidence that you plan to change the setup but just in case, don’t. No one has indicated to me any problems or grumbled anything, but it never hurts to note how things look from the outside. After all, there’s a reason I was invited to tour Research, and there’s a reason I’m writing this post of praise for what they (and the Scan team) are doing. It worked for everybody.

2. Libraries: if you watch It’s All Good and Lorcan’s blog, you’ll notice all of the things I’ve observed in this post. Voice, authenticity, humanizing a used-to-be-faceless-organization. Blogging can give you all of this. Even if you don’t need to rehabilitate your library’s image, let’s face it, library web sites could use a little personality. If you’re not already blogging, you should consider it, especially if you already have a “what’s new” page. That’s where you want to start. Bonus points: starting a blog automatically gives you an RSS feed.

3. OCLC Research (and really the whole staff): keep up the great work! It’s really refreshing to see this change, and I look forward to even greater things from you.  No pressure.  ;-)

Marion Jones's Reputation Is Up in the
Air

Marion Jones's Reputation Is Up in the
Air 07/08/2004 10:30 PM
Marion Jones, one of the most iconic female athletes of her time, begins the U.S. Olympic track and field trials on Friday heavy with burdens.

Wikipedia, Reputation and Accuracy

Wikipedia, Reputation and Accuracy 08/31/2004 12:00 PM
There's been a fascinating uproar in cyberspace about the estimable Wikipedia, the online encyclopedia I discussed here early this year and in the book. One of the topics was whether a site written entirely by its readers -- and where every page can be edited by anyone -- could meet any kind of "standards" of accuracy and reliablity. The latest tempest was stirred by this column in a Syracuse, NY, newspaper, in which a librarian is quoted dumping on Wikipedia for various reasons. It gets complicated from there. Thankfuly, Ross Mayfield has deconstructed the debate with lots of links and good quotes. Read the whole thing.

Manifesto for the Reputation Society

Manifesto for the Reputation Society 07/22/2004 06:18 AM
Manifesto for the Reputation Society by Hassan Masum and Yi-Cheng Zhang
http://firstmonda y.org/issues/issue9_7/masum/

Abstract
Information overload, challenges of evaluating quality, and the opportunity to benefit from experiences of others have spurred the development of reputation systems. Most Internet sites which mediate between large numbers of people use some form of reputation mechanism: Slashdot, eBay, ePinions, Amazon, and Google all make use of collaborative filtering, recommender systems, or shared judgements of quality. But we suggest the potential utility of reputation services is far greater, touching nearly every aspect of society. By leveraging our limited and local human judgement power with collective networked filtering, it is possible to promote an interconnected ecology of socially beneficial reputation systems — to restrain the baser side of human nature, while unleashing positive social changes and enabling the realization of ever higher goals.

Patents, RFCs and Reputation

Patents, RFCs and Reputation 09/16/2004 01:55 AM
Here's a thought, which is more valuable: the Eolas Patent on browser plugins or Dave Crocker's RFC for email? Eolas recieved a half a billion settlement from Microsoft, and the original inventors probably realized a considerable reward. I'm using Eolas...

could've destroyed their reputation

could've destroyed their reputation 12/29/2003 06:06 AM
Talking Points Memo .. the lucid take-down

talkingpointsmemo.com/archives/week_2003_12_21.html#002350
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Brightmail Bows Reputation Service

Brightmail Bows Reputation Service 01/27/2004 04:07 PM
Internet News Jan 27 2004 8:43PM GMT

Reputation systems academic paper

Reputation systems academic paper 07/19/2004 11:47 AM
The current issue of First Monday has a thorough academic article on reputation systems.

The sharing of observations and opinions builds up a picture in each person’s mind of the reputation’s subject, which we might call the "Invisible Eye" — the distributed formation of reputations, and consequent increased ability to distinguish better from worse. To the degree that you have access to and trust the experience of others, it is almost as if you yourself had been there watching that previous situation, thus increasing your base of experience from which to judge future reliability — and increasing pressure on the subject in question to behave responsibly. The analogy to Adam Smith’s Invisible Hand is not accidental; just as selfish local actions with market incentives can lead to collectively efficient behavior, locally maximizing actions with reputation incentives have the potential for similar guided emergent behavior that exceeds what might have been designed by a conscious planner.

The ultimate aim is to increase the level of collective wisdom through sharing our separate experience and expertise. This will enable a "division of experience" — instead of each of us personally suffering through scams, cheats, and mediocrity, we will be able to leverage each other’s experiences. Collectively, aided by astutely networked reputation systems, we stand the best chance of overcoming our dark side and bringing out the best in us.

Lin k (Thanks, Alex!)

A quick self-Google once a day to guard
your reputation

A quick self-Google once a day to guard
your reputation 05/22/2004 11:19 AM
Sydney Morning Herald May 22 2004 2:50PM GMT

Many-to-Many: Wikipedia Reputation and
the Wemedia Project

Many-to-Many: Wikipedia Reputation and
the Wemedia Project 09/01/2004 05:01 PM
Ross Mayfield on the reliability of the Wikipedia .. Ross Mayfield’s in-depth review .. deconstructed the debate .. new question mark .. rassembls ici .. Many-to-Many .. round-up

corante.com/many/archives/2004/08/29/wikipedia_reputation_a nd_the_wemedia_project.php
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Crashes Tarnish Houston Rail Reputation
(AP)

Crashes Tarnish Houston Rail Reputation
(AP) 08/10/2004 04:11 PM
AP - Once called the "train to nowhere," Houston's new rail line between downtown and the Astrodome is earning a few new nicknames — "Danger Train," the "Wham Bam Tram," "A Streetcar Named Disaster."

Ketchup mishap stains his reputation...
(Reuters)

Ketchup mishap stains his reputation...
(Reuters) 06/17/2005 05:04 PM
Reuters - An email between a highly paid lawyer and a secretary over a tomato ketchup stain has become the talk of legal circles in London, leaving the sender distinctly red-faced.

Utne Reader story on Whuffie and
reputation economies

Utne Reader story on Whuffie and
reputation economies 12/27/2004 05:45 PM
Cory Doctorow: I was interviewed for an article on reputation economies in the current issue of the Utne Reader -- the piece is online now!

In the 2003 science fiction novel Down and Out in the Magic Kingdom, author Cory Doctorow imagines a society where all of life's necessities are free, and market laws such as supply and demand cease to exist for everything else. Instead of trading in a hard currency, citizens living in this "post-scarcity economy" measure their wealth with an ephemeral, reputation-based currency called "Whuffie." Doing something that benefits the community, like baking a cake or writing beautiful poetry, increases a person's Whuffie, while causing a traffic accident or publishing clumsy prose can temporarily put you in a virtual poorhouse. Everyone is wired into the Internet via brain implants and can routinely view and modify others' standing instantly (and free of charge), ultimately making one's status the subject of majority opinion.

Link (Thanks, Brendan!)

Solid reputation paints bull's-eye on
Mozilla's Firefox

Solid reputation paints bull's-eye on
Mozilla's Firefox 01/06/2005 07:20 AM
Canadian Press via Canada.com Jan 6 2005 11:36AM GMT

Utah City Shuns Party-Town Reputation
(AP)

Utah City Shuns Party-Town Reputation
(AP) 04/10/2004 05:47 PM
AP - This southern Utah city's ranking as a spring break party place is dropping fast, and that's just fine with local officials.

Two Shrines Intact, but U.S Reputation
Still Marred After Clashes With Rebels

Two Shrines Intact, but U.S Reputation
Still Marred After Clashes With Rebels 05/27/2004 12:36 PM
The Shrine of Imam Hussein survived a month of urban fighting in Karbala with just a few bullet holes, but the U.S. reputation seemed to have suffered a little more.

Mambo Earns Giant Killing Reputation at
LinuxWorld Expo

Mambo Earns Giant Killing Reputation at
LinuxWorld Expo 04/14/2005 04:04 AM
Khalsa News Network Apr 14 2005 7:30AM GMT

Brainstorm 2004 session notes - The
decline in America's reputation

Brainstorm 2004 session notes - The
decline in America's reputation 07/15/2004 12:18 PM

Now is tutorial session: The decline in America's reputation - Keith Reinhard w/ Pattie Sellers - What imact does it have on the U.S. and American brands? Reinhard will speak about a major new study.

Here are my notes. They are rough notes and may be a bit inaccurate or unclear.

Most people associate America with American's brands. Interesting to note that Carly Fiorina said that she didn't think that she suffered from America's bad imaged in response to a question by Martin Varsavsky.

"If you must talk, can you at least lower the volume..." - advice by foreigner to American about their voice.

The presentation made it clear that people outside of America have many negative feelings towards America and that most American's didn't care. The question they are addressing is, what can businesses in America do?

Tools to help Americans behave seems to be one of the answers...

Singaporean participant : suggesting that it's not just behavior of individuals, but that financial and business decisions made in America impact people in other countries that also affects opinions about America.

It's not business that's the biggest problem, it's US policy. It's the people who can cause changes in US policy and the only way to get people to change is to get them to understand what people think of the US. Most people don't know.

Chinese participant : doing all this work to get US image back will never get the image back to the original big brother image of the US and maybe the goal should be to just become a global peer.

African participant : is there a way for cultural exchange that is less superficial than movies and brands. Maybe people are more similar than we think. How about exchange programs that allow people to live together.

Japanese participant : Q: To what extent does change of government affect how people hate America. A: Resentment has grown over a long period of time, not just during this administration. "Insensitive, arrogant and materialistic." These issues we can address without just government change. Business could address non-government issues and also influence government.

Comment - TrackBack

Erik Benson: build reputation, avoid
credit Archives

Erik Benson: build reputation, avoid
credit Archives 02/19/2004 12:48 PM
So here's the long-term goal I've settled on, with a few further details to help clarify it: Build reputation, avoid credit .. Ruminations on achieving reputation-based goals by Eric Benson

erikbenson.com/entries/2004/02/01/build_reputation_avoid_cred it.html
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My 2004 Crystal Ball: Search, Social
Networks, Reputation, RSS

My 2004 Crystal Ball: Search, Social
Networks, Reputation, RSS 12/08/2003 11:43 AM
Given the upcoming new year, I figure it's a good time to share what my crystal ball is telling me. The year 2004 will be exciting for technologists. Pressure has been building in several areas that are poised to really cook next year. Here's my brief take on each of them. Search: Personalization and Relevance Let's face it, PageRank is Dead. Really. I've said it once and I'll say it again. Google knows this. Microsoft knows this. Anyone seriously into...

"Jeremy Zawodny's bl0g: My 2004 Crystal
Ball: Search, Social Networks,
Reputation, RSS"

"Jeremy Zawodny's bl0g: My 2004 Crystal
Ball: Search, Social Networks,
Reputation, RSS" 12/10/2003 10:15 PM

Jeremy Zawodny's bl0g: My 2004 Crystal
Ball: Search, Social Networks,
Reputation, RSS

Jeremy Zawodny's bl0g: My 2004 Crystal
Ball: Search, Social Networks,
Reputation, RSS 12/09/2003 09:42 AM
Zawodny

jeremy.zawodny.com/blog/archives/001178.html
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Configuresoft Accelerates and Simplifies
Microsoft Systems Management Server
Implementation and Management

Configuresoft Accelerates and Simplifies
Microsoft Systems Management Server
Implementation and Management 05/24/2004 12:44 PM

Microsoft Systems Management Server 2003
Management Pack Guide

Microsoft Systems Management Server 2003
Management Pack Guide 09/23/2004 10:32 AM
Yesterday, Microsoft made this guide available for download. This guide provides information about the Microsoft Systems Management Server 2003 Management Pack, including monitoring scenarios, deployment steps, operations tasks, and reference content.

Systems Management Server 2003: Desktop
Patch Management at Microsoft

Systems Management Server 2003: Desktop
Patch Management at Microsoft 02/18/2004 12:12 PM

Scenarios and Procedures for Microsoft
Systems Management Server 2003: Software
Distribution and Patch Management

Scenarios and Procedures for Microsoft
Systems Management Server 2003: Software
Distribution and Patch Management 09/19/2004 05:52 PM

Systems Management Server (SMS) 2003
Management Pack for MOM 2005

Systems Management Server (SMS) 2003
Management Pack for MOM 2005 08/29/2004 09:15 AM

Change Management Service Management
Function

Change Management Service Management
Function 04/13/2004 10:06 AM

Fairview Range Regional Health Services
Selects Unibased Systems Architecture,
Inc's Award Winning Solutions - RMS For
Enterprise Resource Management With ORMS
For Surgery Management

Fairview Range Regional Health Services
Selects Unibased Systems Architecture,
Inc's Award Winning Solutions - RMS For
Enterprise Resource Management With ORMS
For Surgery Management 07/15/2004 03:05 AM
Unibased Systems Architecture, Inc. (USA), the leading provider of enterprise-wide resource management solutions to the healthcare industry, today announced that Fairview Range Regional Health Services has contracted for its award-winning totally integrated Resource Management System (RMS) with periOperative Resource Management System (ORMS) to be implemented across the entire Range Regional Health Services care system. [PRWEB Jul 15, 2004]

HotFix Watch: Existing Management Pack
information may be lost when you import
a Management Pack in Microsoft
Operations Manager 2005

HotFix Watch: Existing Management Pack
information may be lost when you import
a Management Pack in Microsoft
Operations Manager 2005 12/28/2004 07:03 PM

Microsoft Operations Manager (MOM) 2000
Management Pack for Microsoft Systems
Management Server (SMS) 2003 Guide

Microsoft Operations Manager (MOM) 2000
Management Pack for Microsoft Systems
Management Server (SMS) 2003 Guide 01/05/2005 01:34 PM

Microsoft Operations Manager (MOM) 2000
Management Pack for Microsoft Systems
Management Server (SMS) 2003

Microsoft Operations Manager (MOM) 2000
Management Pack for Microsoft Systems
Management Server (SMS) 2003 04/12/2004 08:44 AM

Configuring Microsoft SQL Server 2000
Replication for a System Management
Server (SMS) 2003 Management Point

Configuring Microsoft SQL Server 2000
Replication for a System Management
Server (SMS) 2003 Management Point 12/28/2004 12:43 PM

HP adds ID management to access
management

HP adds ID management to access
management 06/24/2004 04:44 PM
The new software, HP OpenView Select Identity, is designed to automate a full range of identity and access control tasks, and will be integrated with HP OpenView Select Access, the company said.

VITAL Announces Enhancements to Their
GlobalWatch Network Management Services
Offering a More Robust Suite of
Management Services for Today’s Mission
Critical Networks

VITAL Announces Enhancements to Their
GlobalWatch Network Management Services
Offering a More Robust Suite of
Management Services for Today’s Mission
Critical Networks 08/23/2004 02:55 AM
VITAL Network Services today announced enhancements to their GlobalWatch network management offering including 24x7x365 fault, configuration and performance management services. Some of the enhancements include the integration of new feature rich management platforms, improved online access to real-time and historical fault and performance information, more extensive reporting and analysis capabilities, revised global management processes and service delivery procedures, and the addition of a second fully-staffed network operations center for better redundancy and backup functionality. [PRWEB Aug 23, 2004]

CA Management Solution for Microsoft
Exchange Extends CA's Capabilities in
Management of Microsoft Technologies

CA Management Solution for Microsoft
Exchange Extends CA's Capabilities in
Management of Microsoft Technologies 05/24/2004 12:44 PM

Research And Markets: Today Vendors Are
Addressing The Video Device Management,
Video Network Management, Call
Processing, And Scheduling Needs Of
Users With Increasingly Sophisticated
Software Solutions

Research And Markets: Today Vendors Are
Addressing The Video Device Management,
Video Network Management, Call
Processing, And Scheduling Needs Of
Users With Increasingly Sophisticated
Software Solutions 12/19/2004 03:09 PM
Research and Markets (researchandmarkets.com/reports/c11235) has announced the addition of Video Communications Management Systems 2004 to their offering. [PRWEB Dec 17, 2004]

Microsoft Solutions for Management:
Patch Management Using Microsoft
Software Update Services

Microsoft Solutions for Management:
Patch Management Using Microsoft
Software Update Services 11/07/2003 02:02 AM
This solution accelerator provides guidance for deploying critical updates and security updates to Microsoft Windows XP, Windows 2000, and Windows Server 2003 operating systems using Microsoft® Software Update Services. It describes how Microsoft® Software Update Services should be designed and configured to support patch management and provides details of the operational processes and procedures that need to be followed for patch management to be successful.
Grok Description matches for SEM and Reputation Management
GrokA matches for SEM and Reputation Management

SEM and Reputation Management

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