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Not Many Redemptions Of Pepsi iTunes Songs







Not Many Redemptions Of Pepsi iTunes
Songs

Not Many Redemptions Of Pepsi iTunes
Songs
04/28/2004 03:59 PM

I don't think this is all that surprising, but for all the hype around Apple's deal with Pepsi to give away "free" iTunes songs with a winning Pepsi cap, only about 5% of the winning caps have been redeemed. I'd imagine that most people don't even notice the caps, while a good portion of those who do notice it don't care, don't use iTunes or don't want to bother. From both Apple and Pepsi's standpoint it seems like a wonderful giveaway. They get to promote huge numbers of giveaways - but only have to pay for a few.




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Titunes46_hymn_fix.jpg image

God damn it, Apple. So I don't buy a lot of albums from iTunes Music Store, because I'm cheap and Denton had to get another set of gold fronts, but I've got a couple here and there, which I have unlocked with Playfair/Hymn. Now part of the whole shtick with Hymn is that even though it strips the iTunes DRM, it leaves your email address and other unique purchasing information in the protected AAC file, ostensibly to symbolically signify that Hymn users aren't trying to spread their fairly-purchased music files to the whole world, but instead to whatever devices they want. I unlocked mine so that I could be sure to play them after I had reformatted my machine. I'm pretty sure Apple has a method of reauthorizing your computer, but that's a hassle. But now the new version of iTunes has recognized that the DRM-stripped M4P files were purchased from iTMS and is telling me my (reformatted, reinstalled) machine isn't authorized to play them. So gee, thanks for that, Apple.

Get the fix after the jump.


Grok Description matches for Not Many Redemptions Of Pepsi iTunes Songs
GrokA matches for Not Many Redemptions Of Pepsi iTunes Songs

Not Many Redemptions Of Pepsi iTunes Songs

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