Pepsi's iTunes promotion goes flat
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Pepsi's iTunes promotion goes flat |
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05/02/2004 03:10 AMPepsi's iTunes Promotion
GoesFlat
news.com.com/2100-1025_3-5201676.html?tag=nefd.top
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"Pepsi's Superbowl ad for their iTunes
promotion"
"Pepsi's Superbowl ad for their iTunes
promotion"
01/23/2004 08:47 PMHow to never lose Pepsi's iTunes
giveaway
How to never lose Pepsi's iTunes
giveaway
02/18/2004 01:14 AMAfter the Superbowl, Mac fans everywhere went to their local
convenience stores to look for the iTunes labled Pepsi bottles. If
your store was like mine, you probably went home empty handed. It
takes a few weeks for new bottles to make it down the supply chain,
but they are now finally at most stores. Read on to find out how to
never get a bottle that doesn't win.
Like Pixels? Check out
MacDesignPepsi's iTunes giveaway: How to always
pick a winner
Pepsi's iTunes giveaway: How to always
pick a winner
02/18/2004 11:58 PMPepsi believes it will only have to pay for a fraction of the 100
million tunes due to some folks never redeeming their winning caps.
MacMerc.com: How to never lose Pepsi's
iTunes giveaway
MacMerc.com: How to never lose Pepsi's
iTunes giveaway
02/18/2004 01:29 PMHere's how to always win free iTunes from Pepsi .. these
instructions
macmerc.com/news/archives/1270
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Pepsi and iTunes Promotion
Pepsi and iTunes Promotion
01/22/2004 02:29 AM
Apple has posted a teaser page for the upcoming Pepsi/iTunes 100
million song promotion.
The site offers a mailing list signup form for notificati...
Apple and Pepsi iTunes Promotion
Apple and Pepsi iTunes Promotion
01/28/2004 11:18 AM
Apple's homepage has been changed to promote the upcoming Pepsi-iTunes
100 million song promotion.
Apple also announced that five new Pepsi commerc...
Pepsi-iTunes Promotion: 'More Than Pop'
Pepsi-iTunes Promotion: 'More Than Pop'
01/22/2004 02:09 AM(MacMinute via MyAppleMenu)
New iTunes Promotion Counts Down to 100
Million Songs
New iTunes Promotion Counts Down to 100
Million Songs
07/01/2004 01:45 PMPepsi, Apple coordinate iTunes promotion
Pepsi, Apple coordinate iTunes promotion
01/28/2004 11:24 AMApple's
Web site home page now
prominently features a splash graphic announcing the Pepsi+iTunes
music giveaway, which kicks into high gear on February 1st with the
airing of a Pepsi ad during Super Bowl XXXVIII. What's more, Apple is
providing additional details about Pepsi's campaign.
Apple to launch another Pepsi/iTunes
promotion
Apple to launch another Pepsi/iTunes
promotion
07/28/2004 12:45 PMSources to the
Yahoo! News article on
the subject say that Apple will try the promotion again at next
year's Super Bowl using their agency of record, TBWAChiatDay. No word
on whether the
winning cap liners will be any more difficult for
store browsers to read this go around.
Spymac member wins iPod in Pepsi/iTunes
promotion
Spymac member wins iPod in Pepsi/iTunes
promotion
04/14/2005 10:40 AMSpymac member dukemeiser was the lucky winner of an iPod mini in the
Pepsi/iTunes promotion.
Check it out!
Song Air Offers iTunes Songs, iPod Mini
Promotion
Song Air Offers iTunes Songs, iPod Mini
Promotion
08/03/2004 11:11 AMPepsi's Sweet Numbers
Pepsi's Sweet Numbers
04/14/2005 07:22 PMThe beverage and snack maker beats analyst expectations for the first
quarter.
Pepsi's Restricted Refreshments
Pepsi's Restricted Refreshments
08/09/2004 11:14 AMThe company will try again to entice people to buy sodas by limiting
their shelf life.
SAP to build Pepsi's ERP system
SAP to build Pepsi's ERP system
06/09/2004 05:14 PMPepsiCo said it will standardize its global consumer goods empire on
the mySAP Business Suite.
Flat screen, flat profits
Flat screen, flat profits
01/10/2004 04:32 PMCNN Jan 10 2004 3:14PM ET
Which Way Does The Promotion Go?
Which Way Does The Promotion Go?
04/12/2005 02:01 PMThere's been so much hype in both the mobile and music industries
about ringtones, that people seem to have lost sight of what's
actually happening in the market -- and whether or not it's
even
remotely sustainable. With that in mind, it seems like both
industries seem to think that because they've been able to sell a good
number of ringtones at ridiculously high prices (though, way too often
through
trickery) that ringtones are the only place to
be. So, while the recording industry continues to
sue
file sharers and neglect radio, everyone's talking ringtones.
That leads to some bizarre promotional ideas, such as
releasing a song as a ringtone
first before it even hits the radios or stores
(downloadable or physical). Apparently, the industry believes that
exclusivity trumps promotion (or, that exclusivity somehow is the best
promotion). The way the industry normally works is that you get a
song out there and playing on the radio, TV (and, increasingly,
whether the industry likes it or not, on file sharing networks) and
use that to drive demand to get people to purchase CDs or downloads
(or other assorted musician related items). However, this is the
equivalent of saying that some record label decided it would launch a
CD in
stores first, before promoting it. Once again, it seems
the recording industry has its priorities so screwed up that they're
looking to make money on their own promotions, rather than using the
promotions to sell something. In the long run, that seems like
shrinking your own market. How many businesses charge you to view
their commercials?
Self Promotion Day
Self Promotion Day
05/10/2004 02:50 PMA whole lot has been busting through the pipeline lately, to the
point where I can start talking about what I've been working on
recently. Here's a bit of a roundup to get some of this out there. (If
you can't get away with horn-blowing like this on a Monday, then
honestly, when can you?)
more...
Promotion at Microsoft
Promotion at Microsoft
06/22/2005 02:03 AMMicrosoft promoted its European chief, giving him leadership of all
the company's marketing, sales and services business outside North
America.
SpamAssassin Gets a Promotion
SpamAssassin Gets a Promotion
06/26/2004 02:40 AMToy Palace: Birthday Promotion
Toy Palace: Birthday Promotion
11/03/2003 06:40 AMLong time sponsor,
Toy Palace
of Germany is celebrating their 6th birthday with a huge free gift
promotion. Between the 1st and 30th of November, you can choose a free
Star Wars gift with every order you place. The gifts are scaled
to your order - starting with Saga action figures and going all the
way up to 12" speeder bikes and Kotobukiya models - so the more you
spend the better they get.
TRU February Figure Promotion
TRU February Figure Promotion
01/24/2004 02:51 PMToys "R" Us is currently running ads for an upcoming figure promotion
that will run throughout February. Not a great deal is know about the
promotion, except that for each $14.99 purchase of
Star Wars
toys you will receive an action figure worth $4.99. Does this fit in
with
our
earlier news that TRU stock computers now list a new "Clone
Trooper" figure? In seven days we will know more. With thanks to
TRUJedi for sending in the report.
Is There A Difference Between Piracy And
Promotion?
Is There A Difference Between Piracy And
Promotion?
08/10/2004 03:43 PMNearly two years ago, we wrote about a piece by Larry Lessig looking
at how the comic industry in Japan was thriving based on
copycat
comics that would normally be seen as infringing works in the US,
forcing entertainment industry lawyers to shut down these fan-created
efforts. In something of a followup to that piece, Henry Jenkins has
written about how
so-called "piracy" has been a huge help in making Japanese
anime popular and commercially viable in the US. Clearly,
the easy distribution of digital content has different effects -- some
of which are beneficial and some of which are harmful -- for the
creators of that content. By assuming that only one of these effects
exist, companies that are cracking down on "piracy" without realizing
they may be hurting
free promotional activity are doing damage
to their own business.
Cybersecurity czar may get a promotion
Cybersecurity czar may get a promotion
09/20/2004 04:39 PMDepartment of Homeland Security proposals would bump up the top
official, give cash to colleges and notch up response to attacks.
Football: Terriers win promotion
Football: Terriers win promotion
05/31/2004 12:34 PMHuddersfield beat Mansfield on penalties in their play-off final to
clinch promotion to Division Two.
Web Jigsaw Promotion Has Been Released
Web Jigsaw Promotion Has Been Released
04/03/2005 05:54 AMTurn images to FLASH puzzle games. [PRWEB Apr 3, 2005]
Sun gets Microsoft-friendly with
promotion
Sun gets Microsoft-friendly with
promotion
09/01/2004 03:12 PMSun Microsystems Inc. has found one more way to cozy up to users of
Microsoft Corp. products without actually shipping the Windows
operating system on its computers.
Real's promotion wraps up
Real's promotion wraps up
09/09/2004 10:54 AMShameless Google-Promotion
Shameless Google-Promotion
06/12/2002 11:30 PMAt the top of a Google search, just underneath the "Searched the web
for ..." bit, Google's been adding: Try Google Answers to get help
from expert researchers. And at the bottom of your search you might
find a new type of Google ad: ?Try Google Answers -
answers.google.comWant expert help with your search? Set your price.
Get a great answer.Shameless self-promotion Since Google Answers is a
revenue stream, I can understand them promoting it so heavily...
Thankfully, they've been very tasteful about it so far.
New iPhoto Book Promotion
New iPhoto Book Promotion
03/13/2003 10:16 AMApple is offering a 20% discount on iPhoto book orders of $60 or more.
"Available in a variety of colors and styles and starting at only
$29.99, the 10-page, 11x9-inch professional-quality photo albums are a
great way to share your memories."
The deadline is April 15, 2003, and more details can be found at the
Apple website.
Almost Instant Blog Promotion
Almost Instant Blog Promotion
04/09/2004 04:10 PMLockergnome.net now has an OPML file (updated daily). Your blog will
automatically be added to the list when you become an active member.
We're working with news aggregator creators to form active
partnerships. Contact us if you have any interest. On a side note, I
was just quoted in a MediaPost article on advertising in syndicated
feeds....
The Delicate Art of Product Promotion
The Delicate Art of Product Promotion
09/10/2004 09:26 AM
Team Sony, are you ready to unveil our new Cybershot
cameras? Hot Japanese Models, how are you feeling? Really hot?
Perfect. How about Swanky Dress Lady? Yeah, we're good? Okay, how
about Top Hat? He's in the safety deposit vault eating a baby?
Okay, awesome. Let's do this.
Damn it, Top Hat, can you put down the baby for five seconds
and pick up the camera? Jesus.
Look<
/b> - Sony Cybershot Launch Pictures [ImpressWatch]
Related
Sony Cybershot DSC-M1 [Gizmodo]
Cybershot
Archive [Gizmodo]
Novell’s Linux promotion comes through
Novell’s Linux promotion comes through
09/04/2004 04:46 AMLast week in my Wired Windows column I took Novell to task over a
promotion, the Novell Linux Technical Resource Kit. This was a package
of goodies intended to showcase Novell’s new Linux offerings.
iTunes 4.5 Marks iTunes Music Store's
First Anniversary (28-Apr-2004; 3.7K)
iTunes 4.5 Marks iTunes Music Store's
First Anniversary (28-Apr-2004; 3.7K)
04/28/2004 05:29 PMWriting and Submitting Fr~ee eBooks For
Promotion
Writing and Submitting Fr~ee eBooks For
Promotion
07/14/2004 04:52 PMWebDevInfo Jul 14 2004 9:45PM GMT
Your Source for Website Development and
Promotion
Your Source for Website Development and
Promotion
06/21/2004 12:34 PMAd - http://www.allwebpromotion.com Jun 21 2004 5:34PM GMT
EarthLink promotion irks some customers
EarthLink promotion irks some customers
04/13/2004 06:24 PMZDNet Apr 13 2004 11:07PM GMT
Microsoft Launches IIS Promotion Push
Microsoft Launches IIS Promotion Push
05/20/2004 05:18 PMtheWHIR May 20 2004 9:40PM GMT
Grok Description matches for Pepsi's iTunes promotion goes flat
GrokA matches for Pepsi's iTunes promotion goes flat
Pepsi's iTunes promotion goes flat
